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Entergy Updated Branding


MellowTheMyth

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I don’t want to say it’s a downgrade, but whatever small amount of character this brand once had was replaced by generic genericness.

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The new one to me kinda looks like every other eco/energy logo recently, especially that "e" logo, that looks very familiar to me.

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  • 3 weeks later...
On 2/19/2022 at 4:26 PM, CS85 said:

I don’t want to say it’s a downgrade, but whatever small amount of character this brand once had was replaced by generic genericness.

Yeah, the new one is very generic. That's every contemporary corporate logo right now. While the old one could be an early 1990s airline logo, I do like that the circular part looks like a sun setting over water. All that's gone now. Booo.

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It looks exactly like it's supposed to.  The only thing I don't like is the "gy".  The font gives them equal height and weight and that weighs it a little too much to the right.  In fact, it at a glance, it looks like "entergg"

 

I ain't sayin' it's the best, but it at least looks like it was designed in this century.

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