Northern Arizona Releases New Athletic Logos

[Gary]

Here is the Story

NAU Updates Look

I personally like it, nice modernization to a classic logo

[lucky]

Is that the same font as some of the University of Arizona's marks? Weird.

[tajmccall]

That dudes face is rendered oddly. I dont know, im not a fan.

[kelvarnsen]

I saw the helmets on TV, I believe they are using the NAU with the ax, no "Lumberjacks" on the helmet decal. They looked pretty nice. Much improved over their previous stuff.

[Steve-O]

Looks like the "Lumberjack" was made by the same company that creates the X-line logos, I almost guarantee it.

[oddball]

Is he frozen? It looks like they just pulled him out of the freezer! The only that logo seems to be missing is the ice hanging off him. Must be cold up in Northern Arizona this time of year...

[Brian in Boston]

I'm a fan of the wordmark and axe logo in particular. The new logos were created by Phoenix Design Works.

[CityOfWalrus]

I'm a fan of the wordmark and axe logo in particular.

second that

[leggman01]

redeye did a concept/submission that was MUCH, MUCH BETTER than this...maybe he could post his version in this thread

[creativelysain]

^ i was thinking the exact same thing

[VitaminD]

That dudes face is rendered oddly. I dont know, im not a fan.

Your comment made me go back and look. I agree. Three reasons why:

1. His mouth is lopsided and disturbingly huge. His beard grew over his lips, since he doesn't have any, and his right mouth extends beyond the right edge of his beard (since you can see teeth being partially obscured by the facial hair). That's a mouth and a half!

2. He needs a skin color. At least, he needs a healthy color - he's either the Silver Surfer's woodlands cousin or he is severely hypothermic.

3. He's missing a forehead. Like Yosemite Sam, there are bushy eyebrows, then a hat. No forehead at all. Very pre-human hominid.

[artvandelay]

On a creativity scale of 1-10 I give the new mars a 2.

[WSU151]

Looks like the "Lumberjack" was made by the same company that creates the X-line logos, I almost guarantee it.

That was my first impression as well. It looks just like an X-Line logo...especially those eyes and teeth.

[artvandelay]

It looks like a statue. I heard that they didn't want to offend people by making him white, so they made him a neutral gray color. That's understandable becasue I saw a lot of black guys participating in the Great Outdoor games.

[number55]

Sing along with me:

I'm a lumberjack and I'm ok, I sleep all night and I work all day.

I cut down trees, I wear high heels, suspenders and a bra

I wish I'd been a girly, just like my dear Papa.

Ahh, I love Monty Python.

And to keep this post on-topic, yes I agree, the face is oddly rendered, the skin colour makes the character look dead.

[IronChefShark]

looks more like a Yeti dressed as a lumberjack then it does an actual lumberjack

[-kj]

It looks like a statue. I heard that they didn't want to offend people by making him white, so they made him a neutral gray color. That's understandable becasue I saw a lot of black guys participating in the Great Outdoor games.

Or, maybe the fact that "white" people aren't actually the colour white, and there wasn't any real need to introduce a tan colour into the colour palette.

Not that I'm saying it looks good, mind you, just trying to think of other reasons other than your one-note conspiracy theory.

[slapshot]

I think he's the long lost brother of the New Mexico State Aggie guy

[sacker12]

That wordmark has that style font that looks too much like Arizona's.

[RedEye]

Northern Arizona University unveiled their logos.

I created my vision for them and sent it along...but Phoenix Design Works already had the job I guess.

What do you guys think...aside from a few color modifications I would have had to make...how does mine compare?

The official new logos

And Mine