paynomind Posted February 23, 2006 Share Posted February 23, 2006 Cooper Tire & Rubber Co. recently introduced a look that it says embodies the company?s position as a leading tire brand. Cooper?s first logo redesign in more than 50 years harkens back to the oval logo while conveying a modern sense of performance and speed. Cooper Tire & Rubber is a global company that specializes in the design, manufacture, marketing and sales of passenger car, light truck, medium truck tires and subsidiaries that specialize in motorcycle and racing tires, as well as tread rubber and related equipment for the retread industry. With headquarters in Findlay, Ohio, Cooper Tire has 39 manufacturing, sales, distribution, technical and design facilities within its family of companies located around the world. For more information, visit Cooper Tire's web site at www.coopertireandrubber.com. NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
See Red Posted February 23, 2006 Share Posted February 23, 2006 Here's the old logo...I'm not crazy about the new one. Can't say I like it more than the old one, to be honest. I'd have preferred some sort of a modernization of the old logo. Link to comment Share on other sites More sharing options...
logodawg Posted February 23, 2006 Share Posted February 23, 2006 Wow, I just now realized that Cooper Tires old logo used Copper Black. Nice... I once had a car but I crashed it. I once had a guitar but I smashed it. I once, wait where am I going with this? Link to comment Share on other sites More sharing options...
Phil Posted February 23, 2006 Share Posted February 23, 2006 Looks like the Chicago Rush and Colorado Crush mated. Link to comment Share on other sites More sharing options...
fiasco! Posted February 23, 2006 Share Posted February 23, 2006 Wow, I just now realized that Cooper Tires old logo used Copper Black. Nice... or lazy.the new logo reminds me of 5 years ago. nothing progressive about it at all. LinkedIn Link to comment Share on other sites More sharing options...
Puckguy14 Posted February 26, 2006 Share Posted February 26, 2006 I wondered where I've seen that curved effect before. 2004 San Jose Sharks 7th Man Fan of the Year San Jose Gold Miners - 4x Lombardi Cup Champions Link to comment Share on other sites More sharing options...
fiasco! Posted February 26, 2006 Share Posted February 26, 2006 I wondered where I've seen that curved effect before. everywhere. LinkedIn Link to comment Share on other sites More sharing options...
andrewharrington Posted February 28, 2006 Share Posted February 28, 2006 The new logo is very generic. The old one is very dated. The new slogan is horrendous. I still don't have a website, but I have a dribbble now! http://dribbble.com/andyharry [The postings on this site are my own and do not necessarily represent the position, strategy or opinions of adidas and/or its brands.] Link to comment Share on other sites More sharing options...
winters in buffalo Posted March 1, 2006 Share Posted March 1, 2006 While overwhelmingly unspectacular, the old logo has an unmistakenly classic automotive feel to it. The new one looks like something from an early 90s surf and skate shop. Link to comment Share on other sites More sharing options...
izombie Posted March 3, 2006 Share Posted March 3, 2006 Hey even i'm guilty of using the old curved effect for my businesshttp://www.surfaceink.co.uk/what can i say? (blame me wife, she designed it!!) Link to comment Share on other sites More sharing options...
TNT44 Posted March 4, 2006 Share Posted March 4, 2006 Looks like the Chicago Rush and Colorado Crush mated. Haha yeah it does. Link to comment Share on other sites More sharing options...
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