dutyfree Posted September 3, 2007 Share Posted September 3, 2007 Yes.Really? Why so? Link to comment Share on other sites More sharing options...
Guest darkpiranha Posted September 4, 2007 Share Posted September 4, 2007 I agree with everything Sterling84 said in his long, well-thought out post, particularly the part about how if they hadn't made a big announcement about it, I doubt anyone would ever have noticed or cared. It's the logo of a league, not a team. I've never purchased or worn something that just had the NFL logo on it. ("Woo Hoo!! NFL #1!! We're #1!! Our league is better than your league!! Woo hoo!!!"). In the end, it's different enough to be called different, but similar enough that no one except die-hard logo fanatics would ever notice if it wasn't pointed out to them. Link to comment Share on other sites More sharing options...
Slickster Posted September 4, 2007 Share Posted September 4, 2007 The only problem I see with this is that the NFL has locked itself into using not-Serifa for their branding for the next 20-30 years with this move, even though they have switched fonts several times over the past decade. I agree with the sentiment that this is branding the league upward, not downward. It's like a guy buying a dress, then undergoing a sex change just so his gender matches the dress. Link to comment Share on other sites More sharing options...
powersurge Posted September 4, 2007 Share Posted September 4, 2007 The only problem I see with this is that the NFL has locked itself into using not-Serifa for their branding for the next 20-30 years with this move, even though they have switched fonts several times over the past decade. I agree with the sentiment that this is branding the league upward, not downward. It's like a guy buying a dress, then undergoing a sex change just so his gender matches the dress.I would LOVE to know what the impetus for buying a dress would be....let alone the sex change. I don't have a problem with getting rid of the stylized serifs. I just hate the way the letters just don't seem to line up well with the curvature of the lower part of the logo. I'm surprised that it wasn't addressed and fixed. Link to comment Share on other sites More sharing options...
Sec19Row53 Posted September 5, 2007 Share Posted September 5, 2007 I don't have a problem with getting rid of the stylized serifs. I just hate the way the letters just don't seem to line up well with the curvature of the lower part of the logo. I'm surprised that it wasn't addressed and fixed.Exactly. Since they re-designed the font, the stars, and the football, why not re-do the bottom of the shield to fit the letters (or fit the letters to the shield)? It's where I sit. Link to comment Share on other sites More sharing options...
Gothamite Posted September 5, 2007 Share Posted September 5, 2007 That's my only quibble as well.The old ones didn't line up either, but with all the curlicues it didn't bother me.Still, a minor flaw in an otherwise excellent upgrade. Better re-design than most of the new uniforms introduced in the last decade.... The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
Gothamite Posted September 5, 2007 Share Posted September 5, 2007 Just another thought: could they possibly use this change to rid the jerseys of the clunky, ugly and utterly useless "EQUIPMENT" tag? The Green Bay Packers Uniform Database! Now in a handy blog. Link to comment Share on other sites More sharing options...
CubsFanBudMan Posted September 5, 2007 Share Posted September 5, 2007 Just another thought: could they possibly use this change to rid the jerseys of the clunky, ugly and utterly useless "EQUIPMENT" tag?I can't imagine they would, but if they did, I might like that new font a whole lot better. Link to comment Share on other sites More sharing options...
MrAsterisk Posted September 5, 2007 Share Posted September 5, 2007 It's like a guy buying a dress, then undergoing a sex change just so his gender matches the dress.I would LOVE to know what the impetus for buying a dress would be....let alone the sex change. Simple. He bought the dress for his girlfriend but she broke up with him before he could give it to her and now is trying desperately to recover his sunk costs. Link to comment Share on other sites More sharing options...
BrySmalls Posted September 5, 2007 Share Posted September 5, 2007 ESPN has commented and created their own redesigns of the NFL logo. NFL Logo Redesign Article Link to comment Share on other sites More sharing options...
Brian in Boston Posted September 5, 2007 Share Posted September 5, 2007 Yes.Really? Why so?1) The number of stars in the logo was reduced so as to make it easier for NFL vendor partners to accurately reproduce the logo on merchandise at a variety of sizes and in a number of different mediums. Previously, vendors had often rendered the logo with fewer than 25 stars because it was difficult to fit them all in at smaller sizes and in certain mediums.2) The style of the football was changed so as to reflect the football on the Vince Lombardi Trophy, thus creating synergy between the NFL's logo and the award which signifies the league's ultimate on-field accomplishment.3) The style of the font in which "NFL" is rendered in the logo was changed so as to better establish continuity with marks promoting other league events. Link to comment Share on other sites More sharing options...
-kj Posted September 5, 2007 Share Posted September 5, 2007 All good reasons, for sure.It's a shame that the finished product doesn't look very, uh, finished. Buy some t-shirts and stuff at KJ Shop! KJ Branded | Behance portfolio  POTD 2013-08-22 On 7/14/2012 at 2:20 AM, tajmccall said: When it comes to style, ya'll really should listen to Kev. Link to comment Share on other sites More sharing options...
leopard88 Posted September 5, 2007 Share Posted September 5, 2007 The more I look at it, what probably bothers me most of all is not that the font doesn't match the curve of the bottom of the shield (though that bothers me too) but that the L looks misaligned relative to the N and F.To try to explain (without the aid of visuals), what I mean is that the angle of the bottom stroke of the L is such that it looks as if it would hit the TOP of the serif on the F if you extended it. The bottom of the N seems to curve slightly downward from left to right so that it is lined up with the bottom of the serif on the F. However, the bottom stroke of the L appears to be completely straight, meaning it doesn't match the N and/or line up with the F.Maybe the answer would be to extend the bottom stroke of the L slightly to the left so that any curvature would be more noticeable (assuming there is some curvature that I just don't see). Whatever the solution may be, it just looks really off kilter as it currently stands. Most Liked Content of the Day -- February 15, 2017, August 21, 2017, August 22, 2017   /////    Proud Winner of the CCSLC Post of the Day Award -- April 8, 2008 Originator of the Upside Down Sarcasm Smilie -- November 1, 2005  Link to comment Share on other sites More sharing options...
powersurge Posted September 5, 2007 Share Posted September 5, 2007 It's like a guy buying a dress, then undergoing a sex change just so his gender matches the dress.I would LOVE to know what the impetus for buying a dress would be....let alone the sex change. Simple. He bought the dress for his girlfriend but she broke up with him before he could give it to her and now is trying desperately to recover his sunk costs.Actually makes sense now, thanks. Link to comment Share on other sites More sharing options...
powersurge Posted September 5, 2007 Share Posted September 5, 2007 ESPN has commented and created their own redesigns of the NFL logo. NFL Logo Redesign ArticleI love letter 'c'. Its subtle but fitting. Link to comment Share on other sites More sharing options...
totc Posted September 5, 2007 Share Posted September 5, 2007 I guess the logo for The NFL Network has to change, too. Link to comment Share on other sites More sharing options...
leopard88 Posted September 5, 2007 Share Posted September 5, 2007 The more I look at it, what probably bothers me most of all is not that the font doesn't match the curve of the bottom of the shield (though that bothers me too) but that the L looks misaligned relative to the N and F.To try to explain (without the aid of visuals), what I mean is that the angle of the bottom stroke of the L is such that it looks as if it would hit the TOP of the serif on the F if you extended it. The bottom of the N seems to curve slightly downward from left to right so that it is lined up with the bottom of the serif on the F. However, the bottom stroke of the L appears to be completely straight, meaning it doesn't match the N and/or line up with the F.Maybe the answer would be to extend the bottom stroke of the L slightly to the left so that any curvature would be more noticeable (assuming there is some curvature that I just don't see). Whatever the solution may be, it just looks really off kilter as it currently stands.Yes, I quoted myself . . . but that is because I have used my extraordinarily primitive MS Paint skills to create a visual aid. Most Liked Content of the Day -- February 15, 2017, August 21, 2017, August 22, 2017   /////    Proud Winner of the CCSLC Post of the Day Award -- April 8, 2008 Originator of the Upside Down Sarcasm Smilie -- November 1, 2005  Link to comment Share on other sites More sharing options...
powersurge Posted September 5, 2007 Share Posted September 5, 2007 The more I look at it, what probably bothers me most of all is not that the font doesn't match the curve of the bottom of the shield (though that bothers me too) but that the L looks misaligned relative to the N and F.To try to explain (without the aid of visuals), what I mean is that the angle of the bottom stroke of the L is such that it looks as if it would hit the TOP of the serif on the F if you extended it. The bottom of the N seems to curve slightly downward from left to right so that it is lined up with the bottom of the serif on the F. However, the bottom stroke of the L appears to be completely straight, meaning it doesn't match the N and/or line up with the F.Maybe the answer would be to extend the bottom stroke of the L slightly to the left so that any curvature would be more noticeable (assuming there is some curvature that I just don't see). Whatever the solution may be, it just looks really off kilter as it currently stands.Yes, I quoted myself . . . but that is because I have used my extraordinarily primitive MS Paint skills to create a visual aid.Wow, that is really annoying! I was just fixated on the 'F' being out of line. The 'L' is worse! Link to comment Share on other sites More sharing options...
Sabrejeff Posted September 5, 2007 Share Posted September 5, 2007 Judging by the N and the F, the L is sloping down or arched up... I'm not sure how to say it. Link to comment Share on other sites More sharing options...
STL FANATIC Posted September 6, 2007 Share Posted September 6, 2007 I believe the N and L are on the same line. draw a straight line from both and they'll match up directly over the point in the shield. The F serif just goes past center, just as it did in the old logo. JUSTIN STRIEBEL | PORTFOLIO | RESUME | CONTACT Link to comment Share on other sites More sharing options...
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