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WNBA goes with uniform sponsors

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Sponsorship plays a major role in sports. Teams and athletes would not be able to survive without sponsorship. That's why I don't have a problem with advertising on shirts of any team. The Olympics is an exception.

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What was that stat I heard a while back? The WNBA's TV ratings (in the U.S.) were something like TRIPLE the ratings for the NHL.

I'd be willing to bet Arena Football beats them both.

watching grass grow and the paint dry beats all 3.

Says the guy with the NHL team avatar.

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What was that stat I heard a while back? The WNBA's TV ratings (in the U.S.) were something like TRIPLE the ratings for the NHL.

I'd be willing to bet Arena Football beats them both.

watching grass grow and the paint dry beats all 3.

Says the guy with the NHL team avatar.

what you can see that? your not supposed to know that.icon5.gif

sad part is that grass growing, paint drying and laundry washing would garner better ratings than the NHL, AFL and WNBA combined. :D

ok so i'm being a fertile fallous, seriously though what i really want to know is this- do women actually watch the WNBA in proportion to amount of men that watch the NBA and vice versa.

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Good article on why the WNBA sucks at Czabe.com:

The WNBA has a new slogan: ?Expect Great.?

As for accuracy, it?s no worse than any slogan trotted out by the Detroit Lions or Pittsburgh Pirates.

But no, you should not expect great. You should expect crap, and be happy if they deliver mediocre.

The new ad campaign for the league is provocative, I?ll give them that much. It features WNBA players you are supposed to know (although since neither ad I?ve seen so far features Sue Bird or Diana Taurasi I?m tapped out) but almost certainly don?t.

The players start saying all the things us piggish men have said about the league for years. Things like ?where?s the dunking?? and ?my rec league team could beat you.?

Then they close the ads by saying: ?We wouldn?t say these things. Why would you??

Oh, the shame. You got me. Sorry.

But since the mighty W has taken the whole ?rec league team? issue head on, I think the time has finally come to make that match happen. Come on, what could they be afraid of? It could be the new Billy Jean King v. Bobby Riggs, on a massively hyped blogo-sphere fueled sports universe.

Look at NBC?s promotion with Golf Digest to feed a generic 10-handicapper to the grinder that is the US Open golf course a week before Torrey Pines hosts the pros. The presumption is that this chump couldn?t break 100.

But what if he breaks 90? How much would that demolish the myth of how ?impossible? a US Open course really is?

The WNBA has nothing to lose in a Sparks vs. Rec League game against the men. We all assume they would get crushed. What if they ran circles around the men, and lit them up from outside?

It would be the greatest publicity hit in professional sports league history.

Of course, I don?t think it?ll happen. Just like I don?t think that 10 handicapper is going to break 100 at Torrey either.

Expect great? Nah. Expect turnovers and bad shooting.

A plucked a game from Saturday?s opening night.

Storm 67, Sky 61.

(Um, yeah. Those are team names. It?s a league of meteorologists I suppose).

They shot 37 and 36 percent respectively. There were a 29 combined turnovers. And just 14 of the game?s 128 points came via the ?fast? break.

Whoo hee!

Have a nice summer ladies. And if you ever really DO want that game against a rec team?

We can make that happen.

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sad part is that grass growing, paint drying and laundry washing would garner better ratings than the NHL, AFL and WNBA combined. :D

well, throw in the yule log in a fireplace during Christmas, you've got a superfecta!

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Be careful or Candace Parker will dunk on you.

Anyhoo, I know the NBA was thinking about European-style sponsorship around the time the Raptors entered the league. You'll note that the original Raps and the Houston uniform change moved the number up on the chest, leaving the center of the jersey ready for a logo.

191707395_478745befd_o.jpg

stevefrancis.jpg

But both teams have since changed to more traditional wordmark-over-number placement.

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Good article on why the WNBA sucks at Czabe.com:

The WNBA has a new slogan: ?Expect Great.?

As for accuracy, it?s no worse than any slogan trotted out by the Detroit Lions or Pittsburgh Pirates.

But no, you should not expect great. You should expect crap, and be happy if they deliver mediocre.

The new ad campaign for the league is provocative, I?ll give them that much. It features WNBA players you are supposed to know (although since neither ad I?ve seen so far features Sue Bird or Diana Taurasi I?m tapped out) but almost certainly don?t.

The players start saying all the things us piggish men have said about the league for years. Things like ?where?s the dunking?? and ?my rec league team could beat you.?

Then they close the ads by saying: ?We wouldn?t say these things. Why would you??

Oh, the shame. You got me. Sorry.

But since the mighty W has taken the whole ?rec league team? issue head on, I think the time has finally come to make that match happen. Come on, what could they be afraid of? It could be the new Billy Jean King v. Bobby Riggs, on a massively hyped blogo-sphere fueled sports universe.

Look at NBC?s promotion with Golf Digest to feed a generic 10-handicapper to the grinder that is the US Open golf course a week before Torrey Pines hosts the pros. The presumption is that this chump couldn?t break 100.

But what if he breaks 90? How much would that demolish the myth of how ?impossible? a US Open course really is?

The WNBA has nothing to lose in a Sparks vs. Rec League game against the men. We all assume they would get crushed. What if they ran circles around the men, and lit them up from outside?

It would be the greatest publicity hit in professional sports league history.

Of course, I don?t think it?ll happen. Just like I don?t think that 10 handicapper is going to break 100 at Torrey either.

Expect great? Nah. Expect turnovers and bad shooting.

A plucked a game from Saturday?s opening night.

Storm 67, Sky 61.

(Um, yeah. Those are team names. It?s a league of meteorologists I suppose).

They shot 37 and 36 percent respectively. There were a 29 combined turnovers. And just 14 of the game?s 128 points came via the ?fast? break.

Whoo hee!

Have a nice summer ladies. And if you ever really DO want that game against a rec team?

We can make that happen.

Oh come on...I can pick one NBA game out that has poor shooting and say the whole league sucks too. Just like I can find one WNBA game that had awesome shooting and say its better than the NBA. Both arguments are just stupid.

If you don't want to watch it don't...but If you give it a chance I think you'll find the skill level has increased significantly in the last 10 years. And if you like the sport of basketball, you might find yourself enjoying it. The league average attendance is almost 8000 a game and that's increasing. I went to a Fever game here in Indy and a Pacers game in the same season and the crowds weren't that much different in noise level. Now...I'll admit the Fever were a playoff team and the Pacers just missed, but if the NBA is SOOOO much better wouldn't I have noticed a big difference in excitement?

Of course this is where the threads go everytime there is a WNBA or MLS thread. People coming to post just to bash.

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Oh, and Discover Card bought ad space for the All-Star Game, lest we forget!

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Sponsorship plays a major role in sports. Teams and athletes would not be able to survive without sponsorship. That's why I don't have a problem with advertising on shirts of any team. The Olympics is an exception.

There is a difference between levels of sponsorship. I don't mind ads on the outfield wall, or by the scoreboard in a football stadium, but I detest naming rights.

I don't mind ads in the program, but I have a problem with ads on the players.

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Sponsorship plays a major role in sports. Teams and athletes would not be able to survive without sponsorship. That's why I don't have a problem with advertising on shirts of any team. The Olympics is an exception.

There is a difference between levels of sponsorship. I don't mind ads on the outfield wall, or by the scoreboard in a football stadium, but I detest naming rights.

I don't mind ads in the program, but I have a problem with ads on the players.

I only have a problem with naming rights on publicly funded stadiums. If taxpayers make the stadium exist, then it should absolutely be called the Riverdale Municipal Stadium -- no exceptions.

And it's silly, isn't it? It's not as if sports are some great public good. Yes, they can increase civic pride, but at the professional level, they exist solely to turn a profit for team owners. While the Green Bay Packers are a special case, the fans of other teams shouldn't care at all about ads on uniforms. In fact, if a team could lower beer prices in the arena by slapping a Miller Lite logo somewhere on the uniform (which probably wouldn't happen), I, as a fan, would totally support the logo. Private enterprise is private for a reason, you know?

EDIT: For grammar. Yikes.

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And it's silly, isn't it? It's not sports are some great public good. Yes, they can increase civic pride, but at the professional level, they exists solely to turn a profit for team owners. While the Green Bay Packers are a special case, the fans of other teams shouldn't care at all about ads on uniforms. In fact, if a team could lower beer prices in the arena by slapping a Miller Lite logo somewhere on the uniform (which probably wouldn't happen), I, as a fan, would totally support the logo.

I probably would too. But you're right - it'll never happen.

The Yankees have a deal similar to this, though - they sold "naming rights" to Adidas, in which Adidas agreed to keep the name Yankee Stadium and just plaster their three stripes over every flat surface.

Private enterprise is private for a reason, you know?

True, but once they jump into bed with the municipalities they stop being completely private. Quasi-private at best.

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I only have a problem with naming rights on publicly funded stadiums. If taxpayers make the stadium exist, then it should absolutely be called the Riverdale Municipal Stadium -- no exceptions.

And it's silly, isn't it? It's not as if sports are some great public good. Yes, they can increase civic pride, but at the professional level, they exist solely to turn a profit for team owners. While the Green Bay Packers are a special case, the fans of other teams shouldn't care at all about ads on uniforms. In fact, if a team could lower beer prices in the arena by slapping a Miller Lite logo somewhere on the uniform (which probably wouldn't happen), I, as a fan, would totally support the logo. Private enterprise is private for a reason, you know?

I remember reading that the city of Pittsburgh lost something like $10 million in tax dollars during the NHL lockout. Pro sports brings money into cities via taxes on tickets, parking, team revenue along with money made in city owned parking lots or public transportation, business will get fans in bars, restaurants and stores spending money.

Logo's on uniforms or the playing surface is bush league in my opinion.

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Candace Parker puts relevance into the WNBA. Really.

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I only have a problem with naming rights on publicly funded stadiums. If taxpayers make the stadium exist, then it should absolutely be called the Riverdale Municipal Stadium -- no exceptions.

ok, Dennis Kucinich.

Now let's say this taxpayer-built stadium is owned by the city or state (many stadiums are), and the naming rights to the stadium bring in extra revenue to the city/state. Now, because of this extra money, taxes can be cut, or money funneled into public works projects that benifit the community.

Still against it?

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How many times do naming rights moneys go to the city? They are usually used to pay towards the team's contribution.

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