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LoligerBS

1970s Fonts

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I'm wondering if you guys can help me out...

do you know of any websites that have great examples and downloads of 70's fonts? I'm not talking about the cheesy digital type things you see on "I love the 70s" I mean the very linear ones used for real during that time.

Things like this, on the tragically hip website:

http://www.thehip.com/

or this, on Jack's Mannequin...

http://www.jacksmannequin.com/

or the NYC subway

http://farm1.static.flickr.com/137/3347461...6858666.jpg?v=0

http://www.nycsubway.org/img/maps/system_1972.jpg

I can't find any other good examples, but I hope you guys get the idea...

what are these fonts called? and what do you think of them?

there is something about them that just strikes me as cool.

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Tragically hip is Helvetica, the NYC Transit Authority Standards Manual uses Akzidenz Grotesk, and the actual NYC Subway map is Helvetica, once again. Akzidenz Grotesk was created around 1898, one of the first popular sans serif faces, and Helvetica in 1957. The faces gained great popularity and recognition from the Swiss Style and the International Typographic Standard that began in the 1920s with people like Herbert Bayer and Jan Tschichold and continued with others like Wim Crouwell, Josef Muller-Brockmann, Armin Hofmann and Emil Ruder. I love both faces as they are great for conveying information and I think the forms can be really beautiful, though they could both use some digital refreshment, especially at large sizes. They are both very versatile and they are both 'in' right now. With the recent boom in creativity, it's hard to forsee them ever going out of style since there is so much technology available to transform 'ordinary' typefaces like these into extraordinary pieces of graphic design.

I don't know anything about the Jack's Mannequin type off the top of my head, but methinks it could be something more recent, though obviously meant to harken back to those advertising types of the 70s.

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