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St. Louis Athletica


JaMike81

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Stlouis_wps.jpg

interesting, this logo is very similar to the St. Louis Soccer United one.

Does the STL MLS bid have good odds of being chosen?

I am not really following MLS, but just saw a piece in the news today about the Montreal bid being rejected.

Forget Ottawa and Vancouver, with the Toronto FC Success and the Impact history, a team in Montreal would bring such needed focus to MLS in Canada...

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There's a thread in the Sports In General board with MLS updates, Frenchie.

Hard to say if they've got good odds or not. They've got a strong bid, but they're up against other strong bids, and there's a lot of things the public just doesn't know (for instance, it's been reported by STL media that there are some anonymous backers for the STL bid that make financing no problem, but as long as they're anonymous, it's hard to judge their impact).

That said, the St. Louis Soccer United logo has always been claimed to be just a logo representing the ownership group, not the potential team logo. Though, I'd imagine it'd be similar anyways.

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The logo is great, but can someone comfort me by telling me Athletica is not ridiculously odd?

Sorry, can't help you with that.

As for the logo, it is very well done. However, it still seems odd to me to turn the statue of St. Louis into a female figure.

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The logo is great, but can someone comfort me by telling me Athletica is not ridiculously odd?

Sorry, can't help you with that.

As for the logo, it is very well done. However, it still seems odd to me to turn the statue of St. Louis into a female figure.

Just think of that as St. Joan of Arc (very good choice, as she's often depicted like that, is also a saint of French heritage, and "Arc" is a clever play on the STL's most unique feature)

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Clean logo, unique twist on the statue, good colors.

And I'm not bothered by the name. It's 2 logical leaps from the Atletico basis--when Americanizing it, the naming convention could logically become Athletico (or Athletic, for that matter, which already exists in English assoc)...and following conventions of Romance Languages--Latin and derivatives like Spanish--a word ending in O is generally masculine, and one ending in A is feminine.

It's a stretch, to be sure, but not too far. You're deriving a Euro soccer term, then feminizing it. I say it works. I also say I'm probably alone, but whatev.

Btw, credit possibly given to someone on this board, who as I recall was the first to come up with the term "Athletico."

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What is this for? Please tell me it's not for St. Louis, Missouri, USA.

Why?

Don't mind him. He's on his anti-Euro name trip.

Oh, gotcha.

I actually don't much care for Euro-style names either. I was thinking his problem was with the logo somehow.

As long as fans come up with some sort of nickname to call the team, then I can get over the Euro-name thing.

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Clean logo, unique twist on the statue, good colors.

And I'm not bothered by the name. ...

It's a stretch, to be sure, but not too far. You're deriving a Euro soccer term, then feminizing it. I say it works. I also say I'm probably alone, but whatev.

You're not alone. I agree with liking the logo -- it's solid in all respects, but outstanding in none, a good B or B-plus work -- and not minding the name. If you accept the idea of faux international-style soccer team names like Real or United or whatever, then "Athletica" for a women's team not only is not a stretch, but it's an obvious name that would be on any serious short list.

On the other hand, I'm very glad that my hometown team will be the Washington Freedom, not DC Unita.

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I AM an Athletica...nope it doesn't work. :P

I don't get the hate for the name. At least it sounds classy, you know...not like Columbus Crew and New York Red Bulls. However, when it comes down to it, the name is secondary to the logo, right? I like it, but (and it's a big ol' but, oh yeah) it's waaaaay too busy. Too much going on. I understand the significance of the Fleur-de-Lis, but if you can't fit it within the crest, then sorry, scrap it. The branches, the extraneous blue arrow looking shapes near the banner...hell the banner itself. I don't like the font choices either...and why are there 3?

But I really do like it...lol

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I see Copperplate. To me, that's an automatic fail.

Such a minor use of it can be let go...plus there is no guarantee that its copperplate. It could be a cousin of it...it looks like the pointy serifs of Copperplate could actually be more gradual...

I roll my eyes as much as the next guy when it comes to Copperplate, but there are much worse fonts out there. I've never really used it professionally, but its mostly been because the fact that you see it so much, not because its ugly. The scavenger hunts for it to me are just a bunch of people jumping on a cause. Comic Sans and Papyrus are much worse offenders than Copperplate or Trajan Pro ever will be.

Anyway...Did they need to add a third font? No, but the logo is pretty strong, even stronger when you consider its a Women's Professional Soccer team, one of the last leagues I'd think would have strong logos...

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