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When Did Chuck E. Cheese Rebrand?


rmackman

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I remember back in the day when it wasn't Chuck E. Cheese's...it was called Show-Biz.

I remember that too. In fact, when it was still Showbiz Pizza, Chuck E. Cheese was the mascot for the chain. Oh, how I miss watching those commercials on the Fox Kids Network. I'm having flashbacks of watching "Teenage Mutant Ninja Turtles" and "Attack of the Killer Tomatoes" right now.

Are you guys sure about that? I seem to remember Showbiz and Chuck E. Cheese competing. Showbiz's mascot was a bear.

EDIT: Apparently we're all correct. Cheese's went bankrupt in 84 and Showbiz bought their assets and later converted to the Cheese's brand.

I was about to say-I definitely remember collecting "Billy Bob bucks" (their "Mountain" bear mascot) before they converted to...um...whatever they call the tickets now. It's been years since I last ventured into one, but IIRC they still had the bear in their animatronic band.

/the pizza was horrible-that's my other memory.

showbiz.jpg

Horror movies in a kids restaurant?

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