hettinger_rl Posted February 25, 2009 Share Posted February 25, 2009 Well, this is a logo concept that I've been playing around with for nearly a year. I wasn't sure it was worth the effort until OKC debuted their mascot. This logo is a way to branch the IDEA of "thunder" with a real object. I used mostly APS and MS paint. Its a rough start (im not that good with APS or Illustrator yet) and any help offered would be appreciated. The Black-Grey-White color scheme is only temporary, I plan to try OKC's scheme and a Black-Grey-Vegas or Yellow scheme like the one that elliot came up with. The logo simply depicts a thunderhead with a bison form coming from it. Link to comment Share on other sites More sharing options...
elliott Posted February 25, 2009 Share Posted February 25, 2009 The wordmark is pretty good, but, I don't know, there are just way too many shapes in the clouds for this to work. It also looks very fluffy, I do think you are on the right track, but try simplifying some of the cloud shapes, making is more "frightening", and add some color. Dribbble ... Behance Link to comment Share on other sites More sharing options...
bohob Posted February 25, 2009 Share Posted February 25, 2009 I agree with everything Elliot said. In addition, it would look more menacing if you used bolder lines and sharper angles. Also, the grey box around "Oklahoma City" is distracting and 100% unnecessary. Lastly, the proportions at which you are using these colors forms a mark that is too light and not indicative of thunderstorms. NHL 2016 by Bowen Hobbs * BOHOB's MLB Redesign Project * MiLB Re-Brands * NCAA Football Concepts Link to comment Share on other sites More sharing options...
Moviemaker92 Posted February 26, 2009 Share Posted February 26, 2009 I think that the problem with the current logo is that it just does not intimidate enough. I'm not scared of the Thunder at all when I look at their current design. I think this does a better job, but it's kind of crowded and doesn't really display the whole Thunder concept that well. Link to comment Share on other sites More sharing options...
CAB Posted February 26, 2009 Share Posted February 26, 2009 I think you should get rid of the wordmark for this logo so it isn't as crowded, and make the clouds look more sharp and not so big and puffy. But I have to compliment you, the buffalo/cloud thing was a fantastic idea. For a color scheme I would suggest black, their current orange, and a gold/yellow. Link to comment Share on other sites More sharing options...
pcgd Posted February 26, 2009 Share Posted February 26, 2009 I've got to say...the concept of the logo is brilliant. The design and illustration isn't there yet but you've got a perfect start to a great identity. Link to comment Share on other sites More sharing options...
hettinger_rl Posted February 26, 2009 Author Share Posted February 26, 2009 Thanks for the C&C. If I used this as a guide would it be better? Link to comment Share on other sites More sharing options...
Thunderstruk Posted February 26, 2009 Share Posted February 26, 2009 Nice work!!! Link to comment Share on other sites More sharing options...
TheRealPepman Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep. Link to comment Share on other sites More sharing options...
Chief. Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep.What's up with all the trolls lately?Anyway, that has potential my friend. I'd love to help with Illustrator, but I'm not sure I have the time right now. Awesome idea, you have to continue this. Link to comment Share on other sites More sharing options...
DelayedPenalty Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep.What exactly is "a thunder"? Typically we call those clouds...Thanks for your contribution to the thread!Concept: I love the idea behind it, but the execution is off right now. Like elliot said, simplify the cloud forms and make the bison more menacing and it would help a lot. It's a great start for a difficult concept, but I think you're handling it well so far. Link to comment Share on other sites More sharing options...
Moviemaker92 Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep.What exactly is "a thunder"?I think of lightning bolts when I think of thunder. I think working a lightning bolt in there would be good, but that would probably make it incredibly crowded. Link to comment Share on other sites More sharing options...
Beast Mode Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep.That's a buffalo. It's like Frankenbird.Help Fort Atlantic grow! Help Fort Atlantic's industry! Link to comment Share on other sites More sharing options...
burgundy Posted February 26, 2009 Share Posted February 26, 2009 WTF?! A sheep on a thunder?! What's up with that? Now that's bleep.That's a buffalo.Actually, it's a bison.As for the concept, I like the idea, but the lines do need to be simplified. Link to comment Share on other sites More sharing options...
O_Town_Clown Posted February 27, 2009 Share Posted February 27, 2009 I don't agree with those who suggest sharpening the angles(?) on the clouds. Clouds, in my experience, tend to be...you know...cloudlike. The logo is a great idea but is lacking, as you already know, in execution. The only thing in this concept that doesn't work at all is the wordmark.Great start though. I hope you keep working at it. Sig by TalktoChuck Link to comment Share on other sites More sharing options...
Brendan Posted February 27, 2009 Share Posted February 27, 2009 What I would try to do is make it more of a stampede, because isn't that the old native legend that thunder is caused by a stampede of Buffalo. I remember hearing something like that, if I'm wrong tell me. The stampede would allow you to eliminate some of the extra cloud in the background. The colours right now are pretty bland I would try brown to go along with a bright yellow, but try to keep silver and white in there. This is a great idea I hope you update it because it has lots of potential. Link to comment Share on other sites More sharing options...
Davidson Posted February 27, 2009 Share Posted February 27, 2009 thats awesome man.really nice.text is pretty ordinary and the colours are a bit bland but thats a sweet start and a great concept.if its okc by you, i would love to take a stab at working this up a bit? Link to comment Share on other sites More sharing options...
TalktoChuck Posted February 27, 2009 Share Posted February 27, 2009 It's a great start, but the colors need to be changed. Try a shade of brown and gold or yellow. I think that would fit the whole buffalo stampede theme. Link to comment Share on other sites More sharing options...
hettinger_rl Posted February 28, 2009 Author Share Posted February 28, 2009 So after brainstorming on the C&C I've recieved I drew this up. I left the blank space on the right side for a wordmark. I'd like C&C now to decide whether this is better and worth using. Thanks. Link to comment Share on other sites More sharing options...
winghaz Posted February 28, 2009 Share Posted February 28, 2009 This is a fantastic logo. Great way to mix two ideas, a bison and thunder clouds. It needs tweaking, like making the bison look more menacing, but overall it's a wonderful idea. Link to comment Share on other sites More sharing options...
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