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Oreo changes packaging!


EddieJ1984

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Hmmm... their website still shows all the current packaging.

Also, don't use an apostrophe to pluralize. It reflects poorly on the Philadelphia school system. :P

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No, I'm not a fan. I do like simple, but for some reason this just doesn't work. I don't like how every brand is falling into this 'throwback' style; it only works for some products. In addition, I dislike how every brand now feels the need to use these plain, unaltered, sans serif fonts. Yes sans serif does work for a lot of logos, but not all. Oreo had a great identity, I don't see why they need to change, but if this is just part of a 'throwback' deal, fine, I just wouldn't like to see it being used permanently.

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I can't think of any old-timey food packaging that has a high-resolution photo of the product on the front. Seems like an update to me.

That was my thought too when I said (typed) it, but I wasn't sure. I think the Ritz box had the same hi-res photo of a cracker on it. Maybe it's a Target specific thing like burgundy suggested.

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It's about time they made the package properly, I hated when you took the oreo tray out and then had to put it back in and the clear wrapper inside tore and wouldn't fit in proper. Opening it like that, superb.

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It's about time they made the package properly, I hated when you took the oreo tray out and then had to put it back in and the clear wrapper inside tore and wouldn't fit in proper. Opening it like that, superb.

They've had the pull-tab for a while now.

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It's about time they made the package properly, I hated when you took the oreo tray out and then had to put it back in and the clear wrapper inside tore and wouldn't fit in proper. Opening it like that, superb.

They've had the pull-tab for a while now.

I know, but I still can't stand it.

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I don't think Oreo was really a brand that needed to go old-school. It's a delicious, fun product, marketed to kids and the young at heart, and as such, should likely maintain a certain degree of whimsy.

No, this isn't a fakepost. This is boring. If I tried feeding my kids these Oreos instead of the ones with the wacky OreOs bag, they'd run me out of town on a rail. Oh, nabisco.

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