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Coker College


leggman01

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Coker College has a new Cobra...cokercobras.com....solid, but not spectacular work from PDW

I'm bummed because I had pitched a logo to them about 2 years ago...we went back and forth for about a month, before they decided they wanted someone "more experienced" - not that my logo was completely unique, but i used city bold for the font and the cobra wrapped around the wordmark, as well...again, not accusing PDW of ripping me, because really, most would go that route...just interesting

this logo is an upgrade over their previous, but nothing spectacular, in my book

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The wordmark sorta kills it, but all in all, the cobra itself isn't all that bad. Infact, I like it alot. I just think they couldve done better on the wordmark.

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Not bad. A little cartoony but that might have been more the client's direction. If they'd already been using city, then there is no reason to change it IMO. Of course alot of people use it so a derivative would have been cool as well. The primary head logo would look good on a football helmet if they had football.

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  • 3 weeks later...

One of my ex-girlfriends went to Coker and texted me about their logo unveiling - I said back "it'll be in an italicized, serifed font (I had City in mind) and have gray outlining or beveling, and lots of swooshes."

Here, that wouldn't be much of a Nostradamus-esque prediction, but hey...I did call it.

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Im liking that Chattanooga C lol.

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Their alternate C logo bothers me.

home_overlay.png vs

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Coker vs. UT Chattanooga. I'm not suggesting a "ripoff" or anything...just saying that I don't like my logos to look this similar from a branding perspective. Well, that and it's basically the same font, same letter, and same colors.

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