Fleur De Lis Brewing Concept

[Sport Billy]

Here's where I am so far.

Note: The Hops still need to be drawn by me.

Currently, those are just a placeholder.

The wheat needs to catch light or reflection or something, but I don't know how to do that.

I've never had any training at all and the only program I have is Paint Shop Pro.

It's just something I like screwing around with.

C&C

[loogodude90]

I like where you are going with this, but, if possible, it needs to be "compacted" more. The top half of the logo looks too strayed out or something.

Is there anyway you could have the two outer "branches" moved closer and overlap with the middle one? I dont know how cluttered that would look, but it would make the logo look more "concise".

Hope that made sense.

And btw i dont know if this is the right forum to post this concept, i dont really care, but im sure others do.

[mstucci]

Drop shadow and Copperplate? Nooooooooooooooo.

[leggman01]

Drop shadow and Copperplate? Nooooooooooooooo.

i'm pretty certain that isn't copperplate...

the inconsistency of the drop shadow bothers me...it's on the right in "fleur" and the left in "de lis"

[yankees]

I like the idea of the green hops, but something about the dangling placement bothers me. I agree with the comment above about compacting the logo - it is a great concept to use the wheat sheaf as the F-d-L shape - did you look at trying barley too, or is the main product a wheat-based beer? Maybe a placement of 4 hops buds around the outside of the nameplate? Also bear in mind how it will look when it is rendered in black and white, such as in a newspaper ad.

Great concept and initial stab.

[Sport Billy]

I like the idea of the green hops, but something about the dangling placement bothers me. I agree with the comment above about compacting the logo - it is a great concept to use the wheat sheaf as the F-d-L shape - did you look at trying barley too, or is the main product a wheat-based beer? Maybe a placement of 4 hops buds around the outside of the nameplate? Also bear in mind how it will look when it is rendered in black and white, such as in a newspaper ad.

Great concept and initial stab.

Thanks all.

This logo is just for my personal homebrew use to put on bottles, etc.

I agree it needs to be narrowed. I'll look in to the barley.

I too don't like the hops look.

As I said, I'm not that skilled.

I'm all "good ideas, poor execution."

I'm heading out of town for the weekend so I won't post an update until Monday.

[Frenchie]

Definitely need some "compacting" to get a better Fleur de lys visual effect, but you are definitely on teh right track.

I don't know the product, so I can't really critique the colours, but when I hear fleur de lis, I usually expect some blue - even in STL, think of the Rams' colours... (or the St Louis city flag)

As for the drop shadow, I see nothing wrong with using one, but it may need to be refined as well. Althought it looks like you may have been going for an "etched/engraved" effect, rather than drop-shadow.

And finally, there is nohing worng with using PSP, I find it quite versatile in handling vector shapes and very intuitive compared to Photoshop.

Can't wait ot see the updates!

[Sport Billy]

UPDATE:

Still looking for a place to put the hops.

I would like to put highlights on the "Fleur de lis" and on the wheat but I do not know how to do that.

But here is the update.

And in blue as someone requested.

[9erssteve]

I'd kill the square (diamond) background it's just making the logo taller and wider than it needs to be, which again means you'll need to reduce the logo further to make it useable and that will make your text smaller. If you're worried that the items you've got behind the name dont strongly resemble a Fleur de Lis then I'd suggest taking the tiny one you have and using that behind the wheat etc either as a solid that the items can reverse out of or as a keyline round the wheat to emphasise the shape.

That will also help solve the extra dead space created by the square, but still give you the solid background to the piece.

9erssteve.

[loogodude90]

I REALLY like the green/tan/beige one. Looks very professional and balanced in my opinion.

[Sport Billy]

I would like to do something to the letters like "Summit Brewing Co" has done here.

I just do not know how to do that.

[9erssteve]

I would like to do something to the letters like "Summit Brewing Co" has done here.

I just do not know how to do that.

Dunno how easy that would be to do in Paintshop, but in illustrator, or the like, it's a case of creating three versions of the letters each one slightly inset from the previous and then aligning the main ones in the back (in the example given) being white, the next set gold then the final set white again, the top set are then moved slightly in one direction so that all the offset in size shows to one side of the letter rather than as a thin keyline all round. I've never used Paintshop but i dont think it has a layers function which would make achieving that effect trickier but by no means impossible.

9erssteve

[Sport Billy]

I would like to do something to the letters like "Summit Brewing Co" has done here.

I just do not know how to do that.

Dunno how easy that would be to do in Paintshop, but in illustrator, or the like, it's a case of creating three versions of the letters each one slightly inset from the previous and then aligning the main ones in the back (in the example given) being white, the next set gold then the final set white again, the top set are then moved slightly in one direction so that all the offset in size shows to one side of the letter rather than as a thin keyline all round. I've never used Paintshop but i dont think it has a layers function which would make achieving that effect trickier but by no means impossible.

9erssteve

Thanks.

PSP has layers. I'll try it tonight.

I would really like to get Illustrator, but paying $500+ for something I don't do on a professional basis isn't really in the books.

[Panchito]

i would make the logo smaller; it's way too big

[Sport Billy]

[it's a case of creating three versions of the letters each one slightly inset from the previous and then aligning the main ones in the back (in the example given) being white, the next set gold then the final set white again, the top set are then moved slightly in one direction so that all the offset in size shows to one side of the letter rather than as a thin keyline all round. I've never used Paintshop but i dont think it has a layers function which would make achieving that effect trickier but by no means impossible.

9erssteve

OK, I think I did what you said, but it still looks bad on the corners.

What am I not doing?

[9erssteve]

[it's a case of creating three versions of the letters each one slightly inset from the previous and then aligning the main ones in the back (in the example given) being white, the next set gold then the final set white again, the top set are then moved slightly in one direction so that all the offset in size shows to one side of the letter rather than as a thin keyline all round. I've never used Paintshop but i dont think it has a layers function which would make achieving that effect trickier but by no means impossible.

9erssteve

OK, I think I did what you said, but it still looks bad on the corners.

What am I not doing?

Almost. What you need to do is make the two layers that are sitting on the top smaller than the background one. In Illustrator you'd either do an offset path with a negative value which will draw a version slightly thinner, or do it by hand if you want tighter results. That's all thats off with your version. I'm not sure if PSP lets you expand or contract selections, but if it does just select your top two layers and contract the selection by a few pixels then delete the excess and that should give you the results you're after.

9erssteve

[Sport Billy]

* UPDATED *

I modified the center wheat.

If you like it, I will modify the other two also.

I also messed with the text.

Do you like #1 or #2 or neither?

#1:

#2:

[Sport Billy]

Bump

[9erssteve]

Of those letter styles I'd go with number two.

The keyline in version one is so thin that it's just going to fill in if you use it really any smaller than it's currently displayed on screen. Whereas by comparison in version two the inset panels are bold enough to with stand a fair amount of reduction.

I'd still look at adjusting the overall proportions of the piece, I still feel the wheat is a little to dominant at the moment, but you're getting there. Looking forward to the next iteration.

9erssteve