vazquez Posted March 6, 2011 Share Posted March 6, 2011 Hello all graphic designers and members, I have been an avid fan for a couple of months, just tending to stay back and read and follow some tutorials, and finally decided to start my account. I have come up with a new Toronto Blue Jays rebrand in a sense, due to the fact, I have loved the Classic Logo for an immense amount of time, so I spent all day(and night) working on my first concept, playing with the software, and learning alot along the way, but thats beyond the point.My Concept is essentially a modern redo of the classic logo, which is this,While also keeping an eye on the future, so after a bit of sketching, and research, my concept came as follows....C&C Would be much appreciated, thanks! Link to comment Share on other sites More sharing options...
RAIDERNATION Posted March 6, 2011 Share Posted March 6, 2011 This is awesome! The wordmark not so much. But everything else is awesome! Link to comment Share on other sites More sharing options...
vazquez Posted March 6, 2011 Author Share Posted March 6, 2011 This is awesome! The wordmark not so much. But everything else is awesome!Thank you, that made me feel good to read. I am not sold on the Wordmark I created, but have been working on a new one, but thats another time for now. Link to comment Share on other sites More sharing options...
DeFrank Posted March 6, 2011 Share Posted March 6, 2011 This is a great concept, but a couple of things can really make it almost perfect!!First, try to make the baseball a full circle, right now it is a little elongated at the top right.Second, I would really try to work on the maple leaf a little more. Make it fit into the bird or something. Right now, it looks out of place with a smooth, curved out new bird.Third, I would work on the cheek a little more. It looks like a rooster thing or something. But overall this is really good. I can't wait to see what happens with revisions! Link to comment Share on other sites More sharing options...
Tygers09 Posted March 6, 2011 Share Posted March 6, 2011 Awesome designJust as Defrank said about the baseball at the top. Omit the red straight line across, curve it so it's symmetrical with the rest of the ball. Second, eliminate the new mean-looking oval eyeball and just put it a little glare square inside the eye like the older logo is. Other than that the new logo would be a awesome modern version of the old one! Link to comment Share on other sites More sharing options...
AnythingChicago Posted March 6, 2011 Share Posted March 6, 2011 I love this. Really no C&C to give. Are you planning on designing uniforms? Link to comment Share on other sites More sharing options...
CS85 Posted March 6, 2011 Share Posted March 6, 2011 Cool! I'd personally taper the lower portion of the beak to be a bit shorter and then sharpen it all to make it more aggressive. Link to comment Share on other sites More sharing options...
epper Posted March 6, 2011 Share Posted March 6, 2011 Sorry dude, I don't see how this is an upgrade of the classic Jays logo in any way. Link to comment Share on other sites More sharing options...
Chief. Posted March 6, 2011 Share Posted March 6, 2011 Upgrade over the classic or not, this is solid work for your first concept. I commend you on studying the tutorials and working until you had something solid and presentable. Some suggestions for you:1. Separate the feather at the top of the head further from the maple leaf. Either tweak the bird or, most likely, make the leaf smaller. The conflicting line widths in that area are kinda bugging me - a little distracting.2. Again on line widths (this is personal preference), widen the white outline around the bird so it's even with the baseball. It'll make the secondary logo sharper, too. He'll stand out more.3. Work on the eye. Even the older logo has a splash of white in the eye. It always helps give it some personality. In this case, give him a pupil or something. He looks like a zombie. I used to use the "white eye" or "zombie eye" technique a lot, but once I got the hang of more detailed eyes, I much prefer them.I hope we see more of your work, because this has promise. Link to comment Share on other sites More sharing options...
BBTV Posted March 6, 2011 Share Posted March 6, 2011 I actually like the eye as-is. The leaf needs to be sharpened, and the others have pointed out the flaws with the baseball.There are a few things with the wordmark. 1. The tail extending from the S is just not working. Lose it. Not sure what to fill in the space with, but maybe make the LUE JAY letters lower, so the space is on the top, and put a small "TORONTO" in there.2. It's hard to judge without the context of the uniforms. For example, the "thing" with the classic uniforms was the awesome split number font, and how the wordmark matched. This wordmark would clash with that font (I think), so I'd have to see how you handled the numbers to fairly critique what you did here.3. Conceptually, splitting the letters horizontally like that and using the lighter blue on top to mimic the bird head was a pretty good idea. Nice job there. Link to comment Share on other sites More sharing options...
vazquez Posted March 6, 2011 Author Share Posted March 6, 2011 Sorry dude, I don't see how this is an upgrade of the classic Jays logo in any way.Hey dude, I understand, to each their own, this more so a practice piece for me, to learn much more, I am looking more so for critiques.... Thanks for the opinion. Link to comment Share on other sites More sharing options...
vazquez Posted March 6, 2011 Author Share Posted March 6, 2011 I love this. Really no C&C to give. Are you planning on designing uniforms?Yeah, I am working on some of these things members have posted and have began work on my final revision. Link to comment Share on other sites More sharing options...
vazquez Posted March 6, 2011 Author Share Posted March 6, 2011 Upgrade over the classic or not, this is solid work for your first concept. I commend you on studying the tutorials and working until you had something solid and presentable. Some suggestions for you:1. Separate the feather at the top of the head further from the maple leaf. Either tweak the bird or, most likely, make the leaf smaller. The conflicting line widths in that area are kinda bugging me - a little distracting.2. Again on line widths (this is personal preference), widen the white outline around the bird so it's even with the baseball. It'll make the secondary logo sharper, too. He'll stand out more.3. Work on the eye. Even the older logo has a splash of white in the eye. It always helps give it some personality. In this case, give him a pupil or something. He looks like a zombie. I used to use the "white eye" or "zombie eye" technique a lot, but once I got the hang of more detailed eyes, I much prefer them.I hope we see more of your work, because this has promise.Thank you very much, hopefully with my college education, I can better myself that way as well. The eye particularly drives me insane, I have tried placement for the white, and have had little success. I can't decide between much things, and the Stroke is a definate fix. Link to comment Share on other sites More sharing options...
BrianVlietDesign Posted March 6, 2011 Share Posted March 6, 2011 Logo(s): A-Sharpen the edges on the leaf. Also, round the top of the baseball. It looks like it is going in a horizontal pattern to the right. I do feel there need to be a different secondary logo. Maybe go back to the maple leaf with a baseball and the bird head in center?Wordmark: CNot a fan of this at all. I like the stike through the letters, but the line on the S has got to go. Defintely use another font. Link to comment Share on other sites More sharing options...
srj34 Posted March 6, 2011 Share Posted March 6, 2011 The quality of the work is very good; I just don't see the fierce bird look working for a baseball team. Works much better as a football logo. Link to comment Share on other sites More sharing options...
DeFrank Posted March 7, 2011 Share Posted March 7, 2011 I agree that the logo comes off as a little "angry" because of the eye and cheek. I think if you fix those to make it look more proud and less angry, it might work better for baseball. Link to comment Share on other sites More sharing options...
BrianVlietDesign Posted March 7, 2011 Share Posted March 7, 2011 Why doesn't the angry look work for baseball? I'd sure as heck want an intimidating logo for my club over something that looks like it's about to get pulverized by a wild pitch. Link to comment Share on other sites More sharing options...
vazquez Posted March 7, 2011 Author Share Posted March 7, 2011 After reading most of the comments, I went about updating this today, giving a new wordmark, and to change some slight features, most of which are fairly obvious,Stroke WidthSpacingThe Maple LeafBaseball Rounding.Hopefully this is an improvement to my first and a better revision. Link to comment Share on other sites More sharing options...
DeFrank Posted March 7, 2011 Share Posted March 7, 2011 Very good update. I still would change a couple of small things however. The beak should just be a little less "mechanized". A little shorter, pointed less upward and it looks great. Good work fixing up the rest of those issues though. This is a great concept. Link to comment Share on other sites More sharing options...
Jezus_Ghoti Posted March 7, 2011 Share Posted March 7, 2011 I much prefer the shape of the head in the first logo you posted. Link to comment Share on other sites More sharing options...
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