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Who thinks Adidas is ruining the NBA aesthetic?


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The Revolution 30 uniforms have numbers falling off of them. Entirely too much going on. The new Magic uniforms look like circus clown outfits. The recent collar updates' this season ruin what was unique to the previous uniforms, see Hawks, Timberwolves, Sixers, Bobcats, Hornets. The Cavaliers' 'retrograde' uniforms are horrendous. The dropping of green in the Timberwolves' uniforms is debauchery. The Grizzlies' and Hawks' unique number fonts are now downgraded. The Kings look ridiculous (let's see what they do with the Royals). The Jazz look like they're having an identity crisis. The Warriors are using standard typefaces from the Microsoft Word font selection. The Rocket's alternate makes them look like they're in partnership with McDonald's. The Mavericks' new road uniform is royal blue for royal blue's sake, and again, lacking green, such a rarely used color. The Thunder, won't go there. The NBA needs a team of innovative designers and a new direction. Relying on blue, abusing the rump logo, and overusing design elements and complicating uniform features aren't what the NBA needs.

The only good things that have come from adidas' creative department is the Hawks' logo, and the Timberwolves alt logo which they rarely use. And the Clippers, I will say, aren't looking too shabby. But I do believe that logo's gotta go, update or no update.

The NBA playoffs just really got me thinking. I'm watching SportsCenter like this isn't what the NBA should look like..

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I just don't understand.

People claim Nike is ruining uniforms

People claim UnderArmour is ruining uniforms

People claim Adidas is ruining uniforms

I've come to think, since EVERY manufacturer is hated around here. They all have designers, so this isn't amateur work being done. They are marketing towards a demographic, which whether you like it or not are people who happen to love these designs.

These are all Billion dollar companies so they must be doing something right?

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People claim Nike is ruining uniforms

People claim UnderArmour is ruining uniforms

People claim Adidas is ruining uniforms

Hey, you forgot Reebok! -- who butchered the entire NHL. :D

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People claim Nike is ruining uniforms

People claim UnderArmour is ruining uniforms

People claim Adidas is ruining uniforms

Hey, you forgot Reebok! -- who butchered the entire NHL. :D

exactly proving my point...

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

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Nike is doing good work. Adidas is overdoing it in the NBA. And what demographic are they appealing to? All recent uniforms are overdone or taking a step backwards. Better can be done. Being a billion dollar company doesn't justify subpar design work. A lot of it makes the NBA seem semipro.

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People claim Nike is ruining uniforms

People claim UnderArmour is ruining uniforms

People claim Adidas is ruining uniforms

Hey, you forgot Reebok! -- who butchered the entire NHL. :D

Reebok is considered a part of Adidas...

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

The team can do something about it. These companies aren't holding a gun to anyone's head and making them wear bad uniforms.

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

The team can do something about it. These companies aren't holding a gun to anyone's head and making them wear bad uniforms.

What, pray tell, are they supposed to do if the league signs an exclusive outfitting contract?

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

The team can do something about it. These companies aren't holding a gun to anyone's head and making them wear bad uniforms.

What, pray tell, are they supposed to do if the league signs an exclusive outfitting contract?

Reject every design they are presented until they have one they like for starters. These things are not created in a vacuum, BUT, most pro sports executives have more to worry about than the uniform.

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

The team can do something about it. These companies aren't holding a gun to anyone's head and making them wear bad uniforms.

What, pray tell, are they supposed to do if the league signs an exclusive outfitting contract?

Look at the Bulls, Celtics, Lakers, Spurs, and Jazz. Those are just a few examples in only the NBA. If teams don't want a modern uniform, they're not going to be forced to wear one.

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I think the problem with all sports is league wide contracts. Ten years ago, this wasn't the case. If you don't care for a specific company, chances are you won't like 80% of the leagues unis. The EPL does it right. Highest bidder gets the contract. Big $=Big expectations. Hell, Liverpool just left Adidas for an upstart. The Spurs are going to wear under armor. American teams can sell stadium naming rights for millions, but they can't pick out their own clothes?

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For a start, who designs the uniforms in American sports? Is it the manufacturers? They don't hold the trademark and copyright, so why would they put time and effort designing something that a rival might be making in 5 years time?

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These are all Billion dollar companies so they must be doing something right?

Not necessarily. The allure of money is often enough to make schools overlook what's right and wrong, and when a league has an exclusive contract, it's not like anyone can do anything about it.

The team can do something about it. These companies aren't holding a gun to anyone's head and making them wear bad uniforms.

But especially in Memphis and Atlanta's case, they had no option. Adidas said "everyone's getting the Rev30 jerseys" which also meant that Memphis and Atlanta had to lose the inline and beveling on their numbers.

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I think the problem with all sports is league wide contracts. Ten years ago, this wasn't the case. If you don't care for a specific company, chances are you won't like 80% of the leagues unis. The EPL does it right. Highest bidder gets the contract. Big $=Big expectations. Hell, Liverpool just left Adidas for an upstart. The Spurs are going to wear under armor. American teams can sell stadium naming rights for millions, but they can't pick out their own clothes?

not only this but when one manufacturer has a league-wide contract, it pushes apparel prices through the roof

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I know you work for them pat, but my main beef is the standardization of the warmups in the NBA. The ID issues are probably mostly team-related. But if teams were allowed to find their own company, we'd get better stuff.

It'll never happen. But it'd be ideal from a design perspective.

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