FiddySicks Posted August 8, 2011 Share Posted August 8, 2011 So a few weeks ago while in Boston I got a bottle of my favorite beer, Sam Adams. Same ol' label as always. But about a week later while in Philadelphia I got another one with lunch and got a pretty interesting surpriseNow I'm seeing this new label everywhere. Anyone else notice this? I honestly liked the old label better. Link to comment Share on other sites More sharing options...
AndrewPF Posted August 8, 2011 Share Posted August 8, 2011 My dad's got a few Sam Lights in the fridge and I noticed they look different than usual, too. Link to comment Share on other sites More sharing options...
burgundy Posted August 9, 2011 Share Posted August 9, 2011 I believe it's an updated version of the original label. Link to comment Share on other sites More sharing options...
STL FANATIC Posted August 9, 2011 Share Posted August 9, 2011 Interesting fact: Boston Lager is actually a St. Louis recipe.Not that it matters... but I love that anyways. Link to comment Share on other sites More sharing options...
NEW.ERA Posted August 9, 2011 Share Posted August 9, 2011 It's a nice update, but no label change will make your beer taste any better. Link to comment Share on other sites More sharing options...
andrewharrington Posted August 9, 2011 Share Posted August 9, 2011 New layout is definitely a winner, but I feel like they should go more handcraft with the look of the label, instead of a shiny 4-color process print glued onto a bottle. The tactile nature of a bottle is where quality is relayed to the consumer. That's why the glass Coke bottles with the graphics printed directly on will always endure. Link to comment Share on other sites More sharing options...
Gothamite Posted August 11, 2011 Share Posted August 11, 2011 Interesting fact: Boston Lager is actually a St. Louis recipe.Not that it matters... but I love that anyways.And much of it is brewed under license... by Miller. Link to comment Share on other sites More sharing options...
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