Jump to content

History of the Texas Longhorn Logo


tuffytoro

Recommended Posts

Texas did wear burnt orange under Coach Jack Chevigny from 1934-36. One of the reasons Royal took Horns went back to it was that the darker shade hid the football better. I do wish Royal had left the center stripe on the UT helmets.

Great article, thanks for posting it tuffy.

Link to comment
Share on other sites

Darrell Royal got it.

There's a lesson to be learned by all who read that article, as well as every aspiring graphic artist and/or sports designer in the world today--shoot, even established veterans of the business. And, not that its going to happen in this current modern day and age dog-eat-dog world of one-upping-the-Joneses that's done pervaded college athletic aesthetics, but its a lesson the various apparel manufacturers could stand to learn, or re-familiarize themselves with, as well.

Wonderfully written piece there.

Link to comment
Share on other sites

That logo and I were born the same year.

Interestingly, the now famous Longhorn head was not the dominant image on UT apparel or fan gear until the 1980s. Growing up in Texas through the 1960s and 70s I never saw it used on anything. Instead, a variety of other Longhorn logos and designs were used. I wonder if that image became the dominant feature as a result of merchandise licensing?

Link to comment
Share on other sites

That logo and I were born the same year.

Interestingly, the now famous Longhorn head was not the dominant image on UT apparel or fan gear until the 1980s. Growing up in Texas through the 1960s and 70s I never saw it used on anything. Instead, a variety of other Longhorn logos and designs were used. I wonder if that image became the dominant feature as a result of merchandise licensing?

I was born in 1982 and don't remember it much either. It was usually the more detailed head-on longhorn.

heritagebanner15-2.jpg

Link to comment
Share on other sites

That logo and I were born the same year.

Interestingly, the now famous Longhorn head was not the dominant image on UT apparel or fan gear until the 1980s. Growing up in Texas through the 1960s and 70s I never saw it used on anything. Instead, a variety of other Longhorn logos and designs were used. I wonder if that image became the dominant feature as a result of merchandise licensing?

I was born in 1982 and don't remember it much either. It was usually the more detailed head-on longhorn.

heritagebanner15-2.jpg

Love to see/read this kind of stuff. Really like the current version and was surprised that it was from the 50s. A true classic that should remain for year and years to come.

Link to comment
Share on other sites

Archived

This topic is now archived and is closed to further replies.

Guest
This topic is now closed to further replies.
×
×
  • Create New...

Important Information

By using this site, you agree to our Terms of Use.