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Charlotte Hornets Rebrand 2013


jgsmith725

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Posted

I decided to make it simple for MJ. I kept the current script of the Bobcats b/c i think it works well with the hornets logo and kept the same uniform design as of now b/c i think it looks very well with an updated modern version of the old pinstripe hornets. c&c

CHARLOTTEHORNETS2013_zpsb2ef5e96.jpg

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Posted

Its not bad, but I think it would look better if the out of bounds area was teal as well.

I like the purple for the lines though and do hope they do something similar to what your suggesting in terms of the logos.

Posted

Chances are, if they're changing the name, they're not gonna keep the same letters and uniform design. Wholesale rebrand.

They've been keeping the same ugly letters through every tweak or redesign they've had yet. I wouldn't be surprised if they did keep using them.

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Posted

Chances are, if they're changing the name, they're not gonna keep the same letters and uniform design. Wholesale rebrand.

They've been keeping the same ugly letters through every tweak or redesign they've had yet. I wouldn't be surprised if they did keep using them.

The Bobcats look isn't bad in my opinion. Its just terrible brand image to have. I don't think the name was ever accepted and it hasn't helped matters either that they've been just flat out awful since joining the NBA.

I say bring back the Hornets, the teal and purple with the honeycomb and pretend like the Bobcats era of Charlotte basketball never existed.

Posted

Chances are, if they're changing the name, they're not gonna keep the same letters and uniform design. Wholesale rebrand.

They've been keeping the same ugly letters through every tweak or redesign they've had yet. I wouldn't be surprised if they did keep using them.

And each time they were still the Bobcats. THIS would be changing names, identities. Completely different scenario.

Posted

Well, the first problem for me is the uniform design. I personally think that what they have now is a ridiculous mess. So if (when) this rebrand does happen, I hope they start all over. And two, I just really don't want this to happen. It's dumb, and confusing, and unnecessary. I could be wrong, but I just don't see that many people that don't root for the Bobcats saying "Oh they're called the Hornets now, I can be a fan."

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Posted

I like this design, although it does look a little Orlando Magic-esque. I don't see anything wrong with keeping the typeface the team currently has; I believe it actually blends in pretty well.

Posted

It would be nice if the uniforms could be seen bigger, so that we can have a better view of them.

Here is a larger version jpeg of the uniforms, it is the same design they currenlty wear:

CHARLOTTEHORNETS2013homeUNIFORMS_zps8ce9d45a.jpg

CHARLOTTEHORNETS2013awayUNIFORMS_zps692ea592.jpg

CHARLOTTEHORNETS2013altUNIFORMS_zps3d01f733.jpg

appsiggold.png
Posted

Well, the first problem for me is the uniform design. I personally think that what they have now is a ridiculous mess. So if (when) this rebrand does happen, I hope they start all over. And two, I just really don't want this to happen. It's dumb, and confusing, and unnecessary. I could be wrong, but I just don't see that many people that don't root for the Bobcats saying "Oh they're called the Hornets now, I can be a fan."

There are a lot bobcat fans that root for them already that would love to see the Hornets name back and being from charlotte, I love having the bobcats here, would i love it even more if it were the hornets name..Yes

I like this design, although it does look a little Orlando Magic-esque. I don't see anything wrong with keeping the typeface the team currently has; I believe it actually blends in pretty well.

I agree, the typefacee actually blends well with the Hornets logo, the design is the current design the wear now, i do see your point about it being orlando magic-esque

appsiggold.png
Posted

It would be nice if the uniforms could be seen bigger, so that we can have a better view of them.

Here is a larger version jpeg of the uniforms, it is the same design they currenlty wear:

CHARLOTTEHORNETS2013homeUNIFORMS_zps8ce9d45a.jpg

CHARLOTTEHORNETS2013awayUNIFORMS_zps692ea592.jpg

CHARLOTTEHORNETS2013altUNIFORMS_zps3d01f733.jpg

Only thing I might change is the Home jersey. Instead of Hornets it should have Charlotte. If you look back to there old Jersey's home and away they had Charlotte on all sets and I thing that would look better.

Posted

It's amazing how different the Charlotte Hornets were from the New Orleans Hornets when they both used very similar ideas for the most part.

Excellent job here. I would miss the Bobcats unique color scheme (heck its already gone now) but this is definitely what the NBA should market in Charlotte.

Posted

It would be nice if the uniforms could be seen bigger, so that we can have a better view of them.

Here is a larger version jpeg of the uniforms, it is the same design they currenlty wear:

CHARLOTTEHORNETS2013homeUNIFORMS_zps8ce9d45a.jpg

CHARLOTTEHORNETS2013awayUNIFORMS_zps692ea592.jpg

CHARLOTTEHORNETS2013altUNIFORMS_zps3d01f733.jpg

It's quite amazing just how the current Bobcats template fits the Hornets identity like a glove.

You're a genius for comming up with this! It's pretty much perfect, or damn near close. E-mail this to the Hornets.

Posted

something i forgot to mention, i feel that the main court color should be teal. thats the way it was back at the charlotte coliseum. also, the swoosh should be added to the court.

and, again, could you direct me to this template. its great.

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