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Mike and Ike new logo/packaging

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Packaging looks like something used in the early 2000s

I've been googling like crazy trying to figure out what it reminds me of, but you're exactly right. A 1999/2000's TV wordmark or album artwork...what is it?!

I was thinking the same thing as well. If this came out around that time, it would've fit right in with everything else on the landscape.

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Something about the background makes me think "mint".

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