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taantumus

A little soccer concept - JJK, Finland

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Here in Finland, there is a soccer club called JJK, abbreviated from Jyväskylän jalkapalloklubi, or Jyväskylä Football Club. Their current crest is a magical train wreck of the most horrific kind. Here it is:

JJK-Jyvaskyla.png

The white thing there in the middle is a fox, if I understand correctly. It may be an arctic fox because it's white, but who really knows. The Barcelona coloring I can handle, but if you write out the whole message on the crest, it says "Jyväskylä Football Club Football Club Jyväskylä". Which is semi-redundant, if you ask me.

So I figured out they need something simple, while retaining some of the elements from their current beauty of a logo. So here is my humble concept:

8z1y5t.png

What do you think?

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I think the name on the original was meant to be just "Jyväskylä Football Club" in Finnish and English. Your concept isn't too bad, but if the fox in the original crest really is an arctic fox, then the one in your concept needs to have white fur to match the breed (Are there regular foxes in Finland?)

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