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Clippers logo and court design.


sportserh

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Hey guys,


I decided to rebrand the Los Angeles Clippers. I decided to go with a nautical theme for the logo. One of the top three logos (where it says option#1, #2, and #3) would be the main logo, while the bottom two would be alternate logos. If you could, please vote on one of the top three logos. I could not decide which one I liked best, so I thought I'd leave it up to you. Leave feedback on any of these!


Also, I would like to get some ideas on how to improve the court design. Especially the center court logo; it looks a little weird to me.


Thanks guys!


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Not feeling it.

You put good thought into it, but it just didn't turn out. Of the three, Option 3 is probably the best. The center court logo looks a little weird because it's an awkward logo, with awkward spacing. The "Los Angeles" on top of the "Clippers" is just clunky. It looks like the logo for a fish restaurant.

The font is boring.

The secondary and tertiary logos aren't bad. Again, the font ruins both, unfortunately.

Finally, the seams in your basketballs are off. All eight panels should be of equal width at the outer edge of a basketball. Looking at the circumference, there shouldn't be four wide panels, and four thin panels. Check out the Wizards' primary logo, since your logo and that logo use close to the same perspective of a basketball. The seams should pretty much line up with the captain's wheel.

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I like option 3.

However, I'm tired of NBA teams introducing these alternate nicknames, so I'm not feeling the "City of Angels" moniker.

Um, the actual nickname for the city of Los Angeles is "City of Angels" (Los Angeles translating into "The Angels" in spanish)

No :censored:. Everyone knows that. He is refering to th earned of NBA teams putting city nicknames in logos and on jerseys... Like Rip City, Lob City, Buzz City, etc.

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This concept is definitely a step in the right direction, and with a bit more polish it would be a winner. Even as it is, I think it would still be a huge upgrade for the Clips...

As for the team in general, I don't understand why a team with so much potential to capture the public's attention is so determined to stick with such a brutally bland identity.

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I really think the font is great with this. I think the classic traditional font fits the set quite well.

There needs to be some energy in the font. A clipper is a fast moving ship. Basketball is a fast moving game. LA is a city on the go. This font is stagnant and boring.

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I like option 3.

However, I'm tired of NBA teams introducing these alternate nicknames, so I'm not feeling the "City of Angels" moniker.

Um, the actual nickname for the city of Los Angeles is "City of Angels" (Los Angeles translating into "The Angels" in spanish)

No :censored:. Everyone knows that. He is refering to th earned of NBA teams putting city nicknames in logos and on jerseys... Like Rip City, Lob City, Buzz City, etc.

^^ What he said.

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I really think the font is great with this. I think the classic traditional font fits the set quite well.

There needs to be some energy in the font. A clipper is a fast moving ship. Basketball is a fast moving game. LA is a city on the go. This font is stagnant and boring.

What I'm saying though is that it fits the logo he made. A sharp and sleek font design would look out of place with the logos he has.

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I like option 3.

However, I'm tired of NBA teams introducing these alternate nicknames, so I'm not feeling the "City of Angels" moniker.

Um, the actual nickname for the city of Los Angeles is "City of Angels" (Los Angeles translating into "The Angels" in spanish)

No :censored:. Everyone knows that. He is refering to th earned of NBA teams putting city nicknames in logos and on jerseys... Like Rip City, Lob City, Buzz City, etc.

No need to be rude, buttmunch.

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