Goallinedesign

HELP! US Cellular Field Logo (in progress)

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Hi everyone,

Although this season is a few years away, I thought this could be a fun concept. So far, I really like a lot from this concept. The pinstripes are obviously a nod to the White Sox home uniforms. The pinwheels pay homage to the stadium's notorious score board. I really like the top part of the logon (pin wheels, pinstripes, banner) so far but I feel like the bottom (25 years) could use some improvement. Does anyone have any suggestions as the piece overall, or on how to improve the bottom? I was considering including the Chicago skyline but realized it does not have much to do with the stadium's identity. Please help me out! Thanks!

Jack

JackGambroDesign.com

us+cell+new-01.png

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Honestly, I'm already content with what you have now. According to the logo database on this site, the White Sox retired their red, white, and blue scheme a year before moving to US Cellular, so that any non-pinwheel reference to that scheme shouldn't be there. But basically, great job!

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Love it as is, great job! But if you really feel like you need to add something to the bottom half, I gave this a quick try.

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Well you are confining the 25 in a small area, try breaking it out an making it bigger. And don't be afraid to curve the to part of the numbers to the banner above it. Typography can be fun, if you try.

Do you mean curve the top of the 25?

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