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New ACC Logo Released


tron1013

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The ACC has released a revised conference logo this afternoon.

Boz7c-KIIAA0D7n.jpg

There are going to be team specific versions, like the UVa variant below:

Bo0gge0IcAE6tob.jpg

The branding outline is located here: http://raycomsports.com/sports_labs_docs/other/acc_brand_book.pdf and the story is here: http://www.theacc.com/#!/news-detail/ACC-brand_05-29-14_s2edrj

There is even more detail on the mothership's site:http://news.sportslogos.net/2014/05/29/new-acc-logo-officially-unveiled/

ACC-2.png

ACC-4.png

ACC-F.png

I really miss the map of the Eastern Seaboard logo of days gone by...

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The fact that the right side of the A and the first C doesn't line up well vertically, as well as the curved portions of both Cs don't match the plane of the left of the A just might give me a migraine.

Something along these lines:

10250276_10152213684076429_4904378272076

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The branding book is totally worth your time to make your head explode in marketingspeak, oh by the way. Just wait until you get to the "from/to" section on the Duke page :P

Asking College Basketball fans to convert from "Tobacco Road" to "15 Unique Schools" is like asking Carolina fans to stop chanting "Go To Hell Duke"....

:lol:

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The branding book is totally worth your time to make your head explode in marketingspeak, oh by the way. Just wait until you get to the "from/to" section on the Duke page :P

More proof that marketing execs need to be hunted for sport.

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