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Introducing the Toronto Thunder


Bruins4Life

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I've always thought that the San Diego Chargers would be well-served by adopting a "storm god" theme for their visual identity package. You've done a decent job of realizing such a theme with the logo in this concept.

That said, there is no way that this package would fly for a Toronto-based NFL franchise. Why? As others have mentioned, it hews to closely to the Chargers' colors, uniforms, etc.

For what it is worth, I'd be shocked if ownership of a Toronto-based NFL team didn't make every effort to secure the Toronto Argonauts name and "Double Blue" color scheme.

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I like the idea, if you can't decide on a helmet, of having two halves that are not identical (see: Pittsburgh Steelers). Maybe the wordmark on one half and blank on the other, or Zeus on one half and wordmark on the other. It would be mostly different.

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