Ritt Design Posted January 19, 2017 Share Posted January 19, 2017 Hey guys, I've been seeing all of the new concepts for the LA Chargers logo on here and all around the internet and figured I'd give it a go. I tried to make the logo type match the word mark to keep the style consistent. Comments and feedback appreciated. Link to comment Share on other sites More sharing options...
bucknut42 Posted January 19, 2017 Share Posted January 19, 2017 This is one of the best ideas I've seen yet for the Chargers. The colors are great, and the logo itself is very unique and well made. I like how you utilized the separation part of the Chargers wordmark. Like removing the left stick of the A from the logo. Great work. Link to comment Share on other sites More sharing options...
OhioSportsMan61 Posted January 19, 2017 Share Posted January 19, 2017 The simplified/minimalist logos are much better than the one with multiple outlines. Only change i would make would be to fix the angle/spacing between the L and A to make it flow better. They're not parallel right now. Edit: I think that issue may be because of the serif on top of the A. I would just remove that My Behance Portfolio --- Follow @Steinosaur19 Link to comment Share on other sites More sharing options...
Broncoboy7 Posted January 19, 2017 Share Posted January 19, 2017 I really like that last one that you presented. I second what @OhioSportsMan61 said about fixing that angle and everything else. That will make it better. Otherwise, this is probably in the top 2 of the best logos for the LA Chargers I've seen. Link to comment Share on other sites More sharing options...
cjm3114jr Posted January 20, 2017 Share Posted January 20, 2017 That is pretty cool. While most concepts work with the lower part of the L, it was nice to see something different. Link to comment Share on other sites More sharing options...
Ritt Design Posted January 20, 2017 Author Share Posted January 20, 2017 thanks every one, I appreciate all the suggestions. Went back to the drawing board and made this one a bit thicker and got rid of the serif on the A. I like how it is coming along but still a work in progress. Thoughts? Link to comment Share on other sites More sharing options...
hockey week Posted January 20, 2017 Share Posted January 20, 2017 It's shifting the bolt from the end of the L to the beginning. At that point, I'm thinking, why does it stop? Why not make the L just a larger zig-zag in the lightning bolt? Lightning on both sides of the L would make that effect work. I'll respect any opinion that you can defend. Link to comment Share on other sites More sharing options...
Whitefoot Posted January 20, 2017 Share Posted January 20, 2017 The issue I notice is the movement of "LA" is left to right, but the bolt's moving right to left. Link to comment Share on other sites More sharing options...
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