dasedesigns Posted September 3, 2016 Share Posted September 3, 2016 SuperLex Rebrand Hello everyone, Derrick here from dasedesigns.com I recently worked with a personal Motorsports brand to create and re-brand her logo design and identity. Alexis "SuperLex" Olivera is a young up and coming racer competing in the Mini GP Series. I worked with Alexis and her father to create and re-brand her new visual identity including multiple variations for Logo designs and Apparel. The main goals with this project were to ditch her previous cookie cutter logo upgrade her identity to something a bit more modern and bold. She competes in a heavily Male Dominated Sport so for starters we needed her identity to be Mean enough to stand its ground against any competition that came her way. Asides from the angry essence of the design it still has to have a slight feminine touch considering she's one of the only female racers! I present to you the new SuperLex Identity! More Info: Thanks for watching and more updates coming this year! -Special thanks to Kris Olivera for the Photography. -For those asking, the Apparel Mockup Templates are from YellowImages Social Media Twitter: DaseDesigns | SuperLex26 FaceBook: DaseDesigns | SuperLex26 Website: Dase's Sports Logos | SuperLex26 Link to comment Share on other sites More sharing options...
DTConcepts Posted September 3, 2016 Share Posted September 3, 2016 Wow, this is great! Any chance we'll see that '26' in a number font? "You ain't gonna learn what you don't wanna know..." Link to comment Share on other sites More sharing options...
Webpixum Posted November 3, 2016 Share Posted November 3, 2016 Nice work! Link to comment Share on other sites More sharing options...
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