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Big Ten to unveil new logo today at 12pm EST


BroadSt_Bully

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Again, "brilliant" is taking it way too far for me. But that's your opinion, so fine.

However, the fact that even you refer to it as the "B1G" logo somewhat proves my point. It's not BIG or B10 or even both -- it's B1G. I don't read that 1 as an I because I've never seen an I displayed that way in any type. I'll give you a lowercase L -- I'm old enough to remember typewriters that didn't bother having a 1 key because the lowercase L was used -- but not an I.

There are plenty of good "hidden meaning" logo examples on this site, but this isn't one of them, IMO. (Or should I say 1MG? Same thing, right?)

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