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New logos for a couple UK TV channels


Hathaway Browne

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A couple of British TV channels have rolled out new logos this year, I like to hear what everyone here thinks of them.

First up is More 4, initially a drama and documentary channel but now shifting towards more lifestyle programming..

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Here's the old logo's ident

http://www.youtube.com/watch?v=rHlkakwJ0Pg

and one of the new version:

http://www.youtube.com/watch?v=i-jPMc7DWpo

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Now onto 'Watch' a general entertainment channel.

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Youre so cool! I dont suppose Ive read anything like this before. So nice to seek out anyone with some original ideas on this subject. realy thank you for beginning this up. this web site is one thing that is wanted on the net, someone with somewhat originality. helpful job for bringing something new to the web!

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Yeesh, that More 4 logo is going to be a bitch to reproduce! The old logo doesn't seem to fit with the content as you described, but the new one isn't exactly an upgrade.

Watch is just creepy. Everyone is going to swear that eye is moving. :) Can't really call that one an upgrade either.

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A couple of British TV channels have rolled out new logos this year, I like to hear what everyone here thinks of them.

First up is More 4, initially a drama and documentary channel but now shifting towards more lifestyle programming..

6842863531_8643489341.jpg

Here's the old logo's ident

http://www.youtube.com/watch?v=rHlkakwJ0Pg

and one of the new version:

http://www.youtube.com/watch?v=i-jPMc7DWpo

###

Now onto 'Watch' a general entertainment channel.

6842863613_e6e2fb3de3.jpg

I know Mike from Man vs Machine, the company that rebranded More 4 very well. We worked together at Mainframe for years. The new M4 design is awesome. Most of it shot in camera.

Here is a better article about it: http://motionographer.com/2012/01/26/manvsmachine-more4-rebrand/

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