Premiership Name Change

[SDX]

I know there is a post on the badge but i cannot find it through the search.

The Premier League and Barclays today announced that from the start of the 2007/08 season the competition name will change to the Barclays Premier League on a global basis.

The competition is currently known as the Barclays Premiership in the UK and the Barclays English Premier League overseas.

The decision was taken after extensive research with fans and other stakeholders during the Premier League's recent re-branding exercise showed the need for a single unified identity.

Premier League Chief Executive, Richard Scudamore, said: "We are confident that our simplified and strengthened global identity will help fans associate better with our fantastic competition".

Robert E. Diamond Jr, Barclays President, said: "We're delighted to be the title global sponsor of the Barclays Premier League because of its huge appeal among fans across the world. Introducing a single name for the competition presents our brand in a consistent way across the world."

New Logo

Old Logo

[Gothamite]

That graphic is a little confusing - the one being replaced is the one on the right, similar to the new one. The lion logo on the left is itself new, and will remain in use.

Interesting tidbit: they used the name "Premiership" because at the time they feared that the FA would sue if they used the word "League' in the name of their breakaway league before the two reconciled.

I suspect that fans will continue to use "Premiership" as a nickname for the Premier League.

[jagler]

i like the uniformity of it.

go toffees!

[-Helix-]

I like the Premiership better. So I'll probably continue to call it that.