DanDPM Posted April 20, 2016 Share Posted April 20, 2016 My take on a new primary for the Jazz. Then make the note logo the 2ry. I like roundels personally. And a small rip off of my favorite NBA logo, Atlanta. Link to comment Share on other sites More sharing options...
The_Admiral Posted April 20, 2016 Share Posted April 20, 2016 Don't radially arch italic text! I wanna barf! Always thought a saxophone for a J and a mountain for an A would help make a good Utah Jazz logo. Of course, it could also end up looking like a Denver smooth jazz station. ♫ oh yeah, board goes on, long after the thrill of postin' is gone ♫ Link to comment Share on other sites More sharing options...
ATolly66 Posted April 20, 2016 Share Posted April 20, 2016 Having Jazz in the wordmark and also inside of the circle seems redundant to me. Link to comment Share on other sites More sharing options...
Htown1141 Posted April 21, 2016 Share Posted April 21, 2016 The font doesn't work. At all. It looks like Arial or something, and a good idea to always keep in consideration is that you should NEVER use a basic font paired with a stylized/ modern logo. Especially if that logo already uses its own font. I have a dribbble! Thank you jaha32! Link to comment Share on other sites More sharing options...
WSU151 Posted April 22, 2016 Share Posted April 22, 2016 On 4/21/2016 at 0:29 PM, Htown1141 said: The font doesn't work. At all. It looks like Arial or something, and a good idea to always keep in consideration is that you should NEVER use a basic font paired with a stylized/ modern logo. Especially if that logo already uses its own font. This isn't quite correct. The Twins use a basic font with a stylized logo that uses its own font just fine. And the font used in the OP is the non-logo font the Jazz currently use - see endlines and sidelines. The problem, as admiral pointed out, is the italics, and the odd curving and stretching of "Basketball Club" that doesn't match the shape of the roundel. Smart is believing half of what you hear. Genius is knowing which half. Link to comment Share on other sites More sharing options...
Htown1141 Posted April 23, 2016 Share Posted April 23, 2016 6 hours ago, WSU151 said: This isn't quite correct. The Twins use a basic font with a stylized logo that uses its own font just fine. And the font used in the OP is the non-logo font the Jazz currently use - see endlines and sidelines. The problem, as admiral pointed out, is the italics, and the odd curving and stretching of "Basketball Club" that doesn't match the shape of the roundel. Hmm, oh well. I thought it just seemed too basic and Arial-esque for primary wordmark (IMO tho). But I agree with with others have said about the italics and the curving/stretching of the "basketball club" looks strange and distorted. I have a dribbble! Thank you jaha32! Link to comment Share on other sites More sharing options...
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