EddieJ1984

Snapple's new look

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An array of Snapple’s brand-new, multiflavored recycled plastic bottles

 

 

The S should be capitlized, I like that snapple is in a capsule shape again, but all lowercase looks off. I don't care for the bottle labels wrapping around the whole bottle, it looks too colorful now.

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The new logo is bland and generic looking. It doesn't look right without the swirly S. Going to miss the old caps too, but I understand why they went to the more recyclable plastic caps.

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I mentioned it in the BK thread. 

 

In the past few years DrPepperSnapple have Merged with Kuerig, and that has now got bought by JAB holdings so I expect a lot of products in the envelope to get redesigned for the sake of redesigned. Next of which may be the Dr Pepper branding. 

 

https://en.wikipedia.org/wiki/JAB_Holding_Company

 

Kevin

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