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Adidas/Reebok merger approved


brinkeguthrie

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So does this mean that Rbk will cease to be or will it be like Converse being bought by Nike, they just revamp it, or will they just leave it be and combine their financial gain?

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Stays the same pretty much, nothing is happening to the reebok brand or anything from what I've heard.

In the article they talked about Reebok perhaps going for the "style" end of things with their Classics line and such, while adidas goes after the performance end of shoes. I always prefered adidas over any other shoe in terms of comfort, especially with spikes and cleats. I would say that most people won't even notice the takeover in terms of logos on uniforms or anything. You will see an agressive marketing campaign from adidabok and nike.

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