sparkychewbarky

Gave it a try, DD... Hey greyraven8...how goes it?...a blast from the past!... I'm usually not big on wordmark sweaters also... but with a 4-letter name, I think it could work for "UTAH". I tweaked the gold to give it more of a copper feel... did a lousy job (a little too orange-y), but toning down the yellowish gold into the more brownish/orangish copper looks pretty good combined with the sky blue & black...

...A big improvement, IMO...

Hey B-mer... I agree with office glen...the white could use a bit o' red up in the collar area...maybe red laces solve that problem. Of the 3 homes, I'd go with the first one... I like the numbers matching the "C".

I think you're right, DD... Gold's a little overused right now with Vegas & the Ducks. Copper would be a little more unique and would work just fine... Thanks!

So... Home... Away... And for a "Black Diamond Edition" alt, the boarding yeti takes front & centre... It's got a bit of an old Pittsburgh jersey vibe to it but it's different enough. Anyway... Thanks for dropping by...Congrats & Good Luck to Utah!

I gotta give The_Admiral full credit (or blame) for this next element... A while ago, The_Admiral posted an obscure gem from the late 90's... When the Quebec Nordiques left town, the IHL slid into the void with the "Rafales" (French for "wind gust")... The team folded after a couple of years, but they featured a fun logo of a yeti boarding on a hockey stick...Perfect for a part in a Utah identity IMO... I threw it onto a windswept "U", and made it a little more aggressive... Not sure if it's "main-logo" worthy, but I think it's fine for a secondary. I placed it on the upper sleeves, and the symmetrical "U" allows for "flippage" to have the yeti facing forward on both sides...

Utah HC seems to have already decided on the deep-sky blue, mountain-cap white, and black-rock black. To complete the topography lesson, I'd throw in a touch of gold to rep Utah's golden canyons & deserts, and to add a bit of heat to an otherwise cool palette. An inverted "V" striping makes sense for Utah with its mountain ranges... It's a personal preference, but I like the numbers on top of the shoulders (a la Florida) which leaves some space on the upper arms...

If it's just going to be the 4 letters on the sweater front, I'd JAZZ them up a bit (see what I did there?). I'd notch them up and throw in a skew (to suggest a horizontal motion/force) & add some colour on the letters before cascading them down the front of the sweater...

NOT a DQ fast-food combo, but rather a few thoughts on a new Utah NHL franchise identity. Looks like it's gonna be "Yeti" & that's OK... "UTAH Yeti" sounds pretty good. But do you follow the mythical "KRAKEN" into the fray with another mythical creature moniker? The mighty KRAKEN surfaced with a huge Davey Jones treasure chest full of great nautical references, & Adidas absolutely nailed the look. I'm not sure though, that the Yeti brings as much to the party so, I'd go with the more utilitarian "BLIZZARD"... It's got the double-Z thing happening (as a tie-in with the Jazz)...can be shortened to the "BLIZZ"...&, a yeti can still be part of the branding. (more on that later) For starters (and this is gonna sound like a cop-out), I'm okay with the diagonal "UTAH"... The front of a hockey sweater is a big hunk of real estate, so, IMO, "multi-component logos" look great... The iconic Rangers & Sweden's Tre Kronor offerings are excellent examples...

I've always liked the Ducks' skull-and-crossbones-esque logo, but I never understood the black circle and curved triangle elements. I think they missed an opportunity to combine the two eras by replacing the circle-and-triangle with the Duckfoot-as-a-shield...

These look decent...Love the crest...The aways are excellent. I get that uni-colour unis are kinda trendy right now, but the homes would look better with black pants, IMO. Light coloured pants tend to look pretty grubby after a few weeks of sliding down the pine... But the NHL can afford to replace the pants/shells on a regular basis. I'll give them a ...

That's a great blast from the past, admiral. I think that the Rafs were only around for a couple of years, but they had a fun logo... and wouldn't be a bad idea as a secondary/merchandising logo for a Yeti, Blizzard or Mammoth identity...

IMO, Ducks should go to the eggplant, silver & jade, (sounds like a Simon & Garfunkel song)...looks great & it's unique. The old Ducks logo is a nice take on the classic skull-and-crossbones. Keep the "Webfoot D" as a shoulder patch nod to that era. As for UTAH... I'm starting to lean to the "Blizzard(s)" camp. 'Twould suit the black, powder blue, white colour scheme (which is where they seem to be going). It's a pretty inclusive name that could encompass a lot of imagery... The snow-storm theme/merch may also appeal to the huge ski & snowboard community. Have a Yeti or Mammoth mascot or hell, have both... A huge hulking MAMMOTH for visual impact & photo-ops... AND an agile, athletic YETI character... OR, combine the two into a totally new character...The MAMMETI.

... a yeti on a hockey stick wouldn't be a bad idea for a "Yeti" or "Blizzard" secondary...

Not completely sold yet on Yeti & Mammoth... Both have that 'Colorado' feel to them IMO, probably because the original Avs' mascot (Howler) WAS a Yeti, and Colorado's NLL team (also owned by Kroenke) is called the Mammoth...Maybe it doesn't matter. I'm saying nyeti to both H.C. and Venom. Outlaws?...A wild west theme would be unique, but the logo? Anything to do with guns is out, and a 'masked cowboy' seems overused. And...Is a Blizzard more powerful than an Avalanche? I'm OK with using the H.C. placeholder for the start...It seemed to work well for the PWHL. Should be enough "new team" excitement to carry the fan base for a while.