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New York Knicks Rebrand


colortv

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5 hours ago, OaklandIsBack said:

Navy as a third color could work really well for the Knicks

 

I tend to agree with this -- especially since their use of 90s-mandated black was the best application, and least BFBS of its era, but it's hard to imagine them bringing that back with Brooklyn owning it now.

 

As long as there's a surplus of Knicks threads I'm going to barge into each one with my plan for their identity, which is: clean up the too-cute jagged side trim on the current city jersey and use that as a base for the rest of the jerseys. Keep the navy as the third choice but make a royal-blue one and a white one. It references club history, but it also looks fresh and modern. The brand as it is is so wrecked that another marginal tweak, like they've done for the past couple of identity generations, won't fix it.

 

   

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