rmackman Posted March 28, 2022 Share Posted March 28, 2022 I just noticed Petco rebranded...and this was over a year ago! Maybe only recently they started updating the stores with the new imaging: Old vs. New I feel like this was kind of unnecessary. The font change was very minimal. They just went from whimsical to corporate by removing the cat and the dog. The problem, here, is it's a pet store. If it was an insurance company, I get the need for corporate-looking. I think when it comes to stores that cater to pets, children/babies, etc. whimsical actually set a better tone. At a minimum, at least make the empty space in the P or O have a paw print. Anyways, that's my two cents. 2 Quote "Every morning in Africa, a gazelle wakes up. It knows it must run faster than the fastest lion or it will be eaten. Every morning in Africa, a lion wakes up. It knows it must outrun the slowest gazelle or it will starve. It doesn't matter whether you're a lion or a gazelle. When the sun comes up, you'd better be running." - Unknown | Check out my articles on jerseys at Bacon Sports Link to comment Share on other sites More sharing options...
CS85 Posted March 29, 2022 Share Posted March 29, 2022 This objectively sucks ass. 8 Quote Quote "You are nothing more than a small cancer on this message board. You are not entertaining, you are a complete joke." twitter Link to comment Share on other sites More sharing options...
DG_ThenNowForever Posted March 29, 2022 Share Posted March 29, 2022 The new logo looks like it wants to sell me NFTs. (And it probably does, too.) 6 Quote 1 hour ago, ShutUpLutz! said: and the drunken doodoobags jumping off the tops of SUV's/vans/RV's onto tables because, oh yeah, they are drunken drug abusing doodoobags Link to comment Share on other sites More sharing options...
panthers_2012 Posted March 31, 2022 Share Posted March 31, 2022 Boo. Do these companies feel the need to rebrand to a logo that sucks? 3 1 Quote Link to comment Share on other sites More sharing options...
GrayJ12 Posted March 31, 2022 Share Posted March 31, 2022 Corporate Memphis strikes again. It was alright the way it was. What did the dog and cat ever do to be shunned from the logo? 1 Quote Link to comment Share on other sites More sharing options...
TrueYankee26 Posted March 31, 2022 Share Posted March 31, 2022 Wack. 1 Quote trueyankee26.wordpress.com Link to comment Share on other sites More sharing options...
Indigo Posted April 1, 2022 Share Posted April 1, 2022 The interlocking dog and cat was iconic. If you were driving past a plaza and all you saw was the dog & cat, you would know it’s Petco. The new one lacks uniqueness. I could name 20 new companies who use the same shade of blue and similar fonts. 1 Quote Link to comment Share on other sites More sharing options...
AthayaDZN Posted May 26, 2022 Share Posted May 26, 2022 Yeah, I feel like the old one has a strong story telling compared to the professional company style new one. Quote Link to comment Share on other sites More sharing options...
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