radchad

Cal switched from Under Armour to Nike, but their uniforms remain mostly the same (just re-badged to Nike), with a couple changes: 1. Batting helmet logos are now 2D and metallic instead of 3D. 2. The walking bear has inexplicably been removed from inside the C logo on their pinstriped jersey, leaving a solid white space. Both downgrades, IMO

This slipped under the radar--Rutgers is the latest school to overhaul their academic branding in an attempt to merge it with athletics. The new branding is based around the athletics "Rutgers R": Various examples of the old branding, which used combos of a "Rutgers" wordmark in a serif font with a long-tailed R, and the official university shield, often with descriptive black text below the wordmark:

This is the same aesthetic as those youth teams who have the rights to use NCAA and NFL logos, but can only afford to put them on basic, plain equipment.

We may have our first look at Cal's new Nike uniforms, courtesy of 2024 recruit Jeremiah Wilkinson

Man, they are so close

Yeah personally I'd like to see stripes on the pants, as well as gold outlines on the numbers, but these are a massive upgrade from their last set--I'll take the win.

Well darn. I loved Indiana's last look. After decades of wandering through the proverbial desert, I felt they finally stumbled upon something great. Oh well.

I mean every single team has their primary sponsors on the jersey front and back, including on national champion jerseys, so I can't entirely fault them. I guess they could've just used the Lidl wordmark?

Colorado's current set is solid, but their classic striped look exceeds it by a mile. It won't happen, but man I wish they'd go back to these.

New field for Cal: https://twitter.com/avinashkunnath/status/1624523543273943040?s=20 Gold endzones will take some getting used to, but looks like the fonts and scripts from the UA logo package will be staying, which is incredible news.

This is RSL's least lazy away kit in at least 7 years Man they've had a bad run of kits.

Seeing the colors, what immediately jumps to mind is the New Jersey flag

Wow, that's a cool away kit for Toronto! ... oh.

Sigh... https://twitter.com/CalFootball/status/1613654548819881984?s=20

I'm very glad that Cal is finally free of UA's BS, but I will mourn the visual package that UA and Cal cooked up together. The walking bear inside the block C and script California blew away Nike's front-facing bear and pointy font. Gray was eliminated from the color scheme (why was it ever there in the first place, Nike??) and white accents were minimized, leading to uniforms that were entirely focused on beautiful blue and gold. Sure, the Sather stripe got a little stale, but it remains way better than Nike's paneled nonsense. The Joe Roth uniforms were obviously amazing. I hope the logos and scripts can transfer over and the preference for simplified and traditional looks survives.