XenonDesigns Posted August 30, 2016 Share Posted August 30, 2016 I've been using this logo for quite a bit but never really shared it. At first it was supposed to be a pyramid of sorts but I stylized it. Thoughts? I kinda think it's a little basic but I like the simplicity. OLD: CURRENT Link to comment Share on other sites More sharing options...
slapshot Posted August 30, 2016 Share Posted August 30, 2016 Is there any connection to the pyramid and the name Xenon? Back-to-Back Fatal Forty Champion 2015 & 2016 Link to comment Share on other sites More sharing options...
Morgan33 Posted August 30, 2016 Share Posted August 30, 2016 The new version is worlds better. Simple but effective. Have you thought about doing a version with a word mark under it? Link to comment Share on other sites More sharing options...
XenonDesigns Posted August 30, 2016 Author Share Posted August 30, 2016 2 hours ago, slapshot said: Is there any connection to the pyramid and the name Xenon? Well Xenon is like a gas so no, I just drew it one day and was too intrigued not to use it. 12 minutes ago, Morgo said: The new version is worlds better. Simple but effective. Have you thought about doing a version with a word mark under it? I haven't thought about that until now! I'll see what i can come up with Link to comment Share on other sites More sharing options...
slapshot Posted August 30, 2016 Share Posted August 30, 2016 The pyramid by itself is ok on its own, although the gap between the two shapes seems a bit too wide. But it's tough to have a more thorough critique since there's no real connection between the pyramid and your name. It exists in a vacuum. Unlike initials, or an obvious symbol that plays off a name, an image like this that doesn't seem to reflect or represent the name can come across as a weak design, no matter how expertly crafted it may be. You'll see that in the industry a lot, where there's a lot of "design-speak" gibberish written to explain the imagery associated with an identity, and most people will see right through the BS and be confused about its meaning. Back-to-Back Fatal Forty Champion 2015 & 2016 Link to comment Share on other sites More sharing options...
VC// Posted October 4, 2016 Share Posted October 4, 2016 I don't get it, what is it supposed to represent? I find a branding should be unique to the person, not leave you guessing what it is. I see two triangles. LETS GO PENGUINS! 5x Stanley Cup Champions Link to comment Share on other sites More sharing options...
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