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Making an ad


Evan

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howdy boys and girls (fake or real). I am going to be applying for some internships in marketing and advertising. I have an ad I just started working on for Wisconsin State Fair. I'd love some feedback on it from you guys. The wisconsin guy will probably become my band logo (plug plug plug). Anyways, I'd love to hear what you all think so I can fine tune it.

wisconsinstatefair.png

http://img.photobucket.com/albums/v189/eva...instatefair.png

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Yeah I agree with Chestnutz, there needs to be some symmetry between the map and the type portion. Make the map full bleed, and incorporate the type, logo, and dates on top of the map. I would also further refine your map of Wisconsin outline. I would make it more subtle and make it look like it was drawn originally on the map the way you've rendered it. I would further keep all of the geographic elements to make it blend in more.

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trust me, taking your time with a design is a very, very good thing sometimes. Often young designer (myself included in that) are so eager to please with their work they will rush it and miss some of the more important details or even miss potential solutions. No knock on you, this is a nice start to what could end up being a very strong piece in your portfolio. When it comes down to it, a good design and a great design are separated by details.

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howdy boys and girls (fake or real). I am going to be applying for some internships in marketing and advertising. I have an ad I just started working on for Wisconsin State Fair. I'd love some feedback on it from you guys. The wisconsin guy will probably become my band logo (plug plug plug). Anyways, I'd love to hear what you all think so I can fine tune it.

wisconsinstatefair.png

http://img.photobucket.com/albums/v189/eva...instatefair.png

What's the internship in? Copywriting or Art Direction? It's an interesting idea, and if you're going to be a writer, I think it's solid. If you're going for Art Direction/Design it needs a little work. I'd lessen the stroke around the state, making it look more "realistic" like that was the actual state outline (without the idea getting lost, of course-you don't want it to blend in too much). And, I agree with the criticism of the way you transition to the text. The way you have it now would probably run...the client would be fine with it and you'd see it up. But, if you're trying to show off your design chops, I'd do something more interesting. I'm a writer, so I can't help you with ideas there. I also would consider changing the font. I like that it's bold and striking, but you might be able to do better. Although, it's not awful by any means, so it might end up working fine. I love white space, but I'm not feeling it in this layout. I think there's something you can do to make it feel more cohesive and less segmented.

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statefair2.png

-Obvious changes is the state of Wisconsin.

- The ad has no text as of now because I am lost where to put it

- The white bar could be used to put in the text, but I do not know if it will be big enough or a good idea. It also breaks up the design. See the top of the ad (the second part of the map) is actually an edited version of the top of the original map. The actual image does not go that far so I had to cheat a bit. It was the only one I could lower wisconsin into the center of the ad.

Advice?

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Now that Wisconsin looks more like itself, I think you can be more exaggerated with the muscled arm and clenched fist. By that I mean, you can deviate even more from the look of the Door Peninsula and make it look like an less abstract arm. I would, however, use some reference material for the clenched fist. At the moment, it looks too claw-like.

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Alright, I have had some free time to work on the logo a bit more, I am still working on the hand (obviously as you will see), but I have the text in a way that I do like. Tell me what you all think.

statefair3.png

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