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NHL New Look Challenge


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As you already know, the NHL plans to revamp its image following the impending work stoppage.

The Challenge

Your mission is to come up with a complete marketing package concept including a new NHL logo/shield, a new logo signifying the Stanley Cup Playoffs, new Conference logos (and if you're really hardcore - Divisional logos), as well as a slogan (in visual form, i.e. the 'Cup Crazy' design) to promote the new image of the league.

When your marketing package is complete, please PM me a link to your work which will then be posted anonymously for voting in order to promote fairness.

The Deadline

Please submit your entry by Monday 30 August 2004 at noon EDT. Voting will commence at 6pm EDT that nite and will remain open until Monday 06 September 2004 (Labor Day) at noon EDT.

If there are any questions, post them here. This is my first attempt at running a contest, so please bear with me. Thanks!

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