paynomind Posted February 16, 2005 Share Posted February 16, 2005 Sgt. Cummings: Welcome back turds! Your first mission was a success, but don?t relax now, your next mission is here! I?ll let our next guests explain what they want? JR: Hey guys! Pat: Wassuuuuuuup??Both: We?re Pat and JR from the Morning Mayhem!Group: Uncomfortable silence.Pat: We host a morning talk show for the morning commute in San Antonio. JR: We?re ZANY, RAUNCHY and off the hook yo! Pat: not now JR?.We want to expand our viewership on the north side of town. NORTH-SIDE! JR: We want a billboard with our fat lards on it! It needs to let people know when to hear us, what channel, and that we are CA-RAZY!!! Come up with something to get folks attention driving down the road. We want ?em so intrigued, they tune in!Pat: Here?s a CD with some pictures of each of us, and our station?s logo. We need this finished in under a week. So, get crackin! JR: I?m SPICY!!!Pat: ?ham is my favorite. Well, ham sandwiches.Sgt. Francis: Thank you gentlemen. Get out of my Mess hall!!!Sgt. Cummings: Now its time for something you hardly ever consider. Billboard Design. Billboards are one of the best forms of advertisement. If you took any advertising, you know that your cost to the number of times viewed ratio is through the roof.Some things that need to be considered for Billboard design; The number one issue is of course readability. You want to avoid scripty fonts, too much text, and using all caps. Bold fonts are the best. Dark type on light background is the most legible. Remember however, dark colors tend to bleed into light from a distance, giving the illusion they have expanded. So the letter kerning is a concern. Kerning is measurement of the space between letters, and its control shows up as an option on most graphic editing software. If you chose to reverse the type onto a dark background, you?ll need to remember that the darkness will bleed into the light.How do they layout billboards anyway? Well for this assignment you are only required to do a mock up. However, for future reference, billboards are not designed at full size. They are designed on a scale. There are two common scales, 1? scale at 150 dpi and ½? scale at 300 dpi. Most billboards, including this one, are 14? x 48?. What does this mean? That a production would need to be either 14? x 48? at 150 dpi, or 7?x 24? in 300dpi. Bleeds and pocket size also need to be considered, but that?s for another lesson.Sgt. Francis: Remember, you do not need to set your file up in this manner. This is just for your information.You have 5 days to complete your billboard.Here?s a rundown of all the information:Client: Pat and JR?s Morning Mayhem on NewRock 105.5FMTarget: Drive to work crowd, the crazier the better design wise. You want to catch attention, and get viewers to tune-in to their radio show. Recommended Program: Photoshop or Illustrator Provided Materials: Station logo, photos of the fat slobs. You have to use the station logo somewhere on the billboard. The photos are for guidance, reference, and any creative use you see fit. You can Photoshop them, put them in a scene or on a plain background, make caricatures, wanted posters, watercolors, whatever you want. Remember this is a personality-driven show, so these guys will probably want to be featured, so use your best judgment. The Pat and JR Morning show is a raunchy, laugh a minute, 4 hour program that runs in San Antonio, TX Monday through Friday. The goal is to present a funny tagline, show the times and the station. The show runs from 6am to 10am Monday through Friday on 105.5 FMBudget: Normal Recommended Time: 2-3 hoursShorter time frame this time, maggots. We?ll meet back here on 21 February, which is this coming Monday, at 1000 hours EST.Template available hereProvided media is here NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
paynomind Posted February 16, 2005 Author Share Posted February 16, 2005 Remember, gentlemen.... that while we played two roles in this event, the guys in the photographs are also your judges.So, use disgression in your use of these photos if you expect the judges to be kind. NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
Mings Posted February 16, 2005 Share Posted February 16, 2005 Remember, gentlemen.... that while we played two roles in this event, the guys in the photographs are also your judges.So, use disgression in your use of these photos if you expect the judges to be kind. sir can we photoshop the pictures any more than just cutting? sir! Link to comment Share on other sites More sharing options...
paynomind Posted February 16, 2005 Author Share Posted February 16, 2005 You may take any action to the images you see fit. You may cut them, crop them, change colors, change clothes, merge them with other images, you can even not use them at all, if you feel that is the best path.Just remember that JR is 6'2 and Pat is 5'10 NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
pcgd Posted February 16, 2005 Share Posted February 16, 2005 6' 2"??? I didn't know they stacked plop that high!and I'm 5' 10 1/2" Link to comment Share on other sites More sharing options...
Braden Posted February 16, 2005 Share Posted February 16, 2005 hmm... this is the part of graphic design I always have trouble with. I'll give it a shot, but it may end my hot streak of recent. Boy, you guys look silly. Link to comment Share on other sites More sharing options...
winters in buffalo Posted February 17, 2005 Share Posted February 17, 2005 Sir, you said we have 7 days, but then said that we'll meet back here on the 21st, which is in 5 days.Which is it? Link to comment Share on other sites More sharing options...
pcgd Posted February 17, 2005 Share Posted February 17, 2005 5 days...orginally it was 7 and we forgot to edit that out. We are speeding things up for a variety of reasons. These aren't terribly hard missions, we get bored, and to get done before The events of the 2nd Logolympiad.Sorry for the confusion...before this is done one of these will go really smooth I promise.By the way, I might have sent pics of a blimp with a goatee instead of myself. Standby for confirmation....Damn, its me. Link to comment Share on other sites More sharing options...
paynomind Posted February 17, 2005 Author Share Posted February 17, 2005 Yes, Pat.. it is you.WiB, we'd like to not have to overlap the logolympiad, especially since our final event is quite an awesome project... I think folks will get really excited about it. NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
winters in buffalo Posted February 17, 2005 Share Posted February 17, 2005 Hey, no pressure to rush. If you need me to back up my stuff by a week or so, I can. Speaking of overlap. I noticed that the billboard doesn't take up the full template. Does that mean we can extend images (i.e. an extra cutout) beyond its border? Link to comment Share on other sites More sharing options...
paynomind Posted February 18, 2005 Author Share Posted February 18, 2005 Anything you see on real-life billboards is acceptable. This is a creative exersize, so do what you feel! NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
paynomind Posted February 18, 2005 Author Share Posted February 18, 2005 guys, when you submit your entries, please include "event 2" in the subject line, or in the body.Thanks. NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
hrivnak Posted February 19, 2005 Share Posted February 19, 2005 Hey, what's this doing on the second page?(bump) Link to comment Share on other sites More sharing options...
Braden Posted February 19, 2005 Share Posted February 19, 2005 What font is used on the New Rock 105.5 logo? You know, the part that says "San Antonio's Rock Alternative"? Link to comment Share on other sites More sharing options...
paynomind Posted February 19, 2005 Author Share Posted February 19, 2005 Well.. i did it at work, and rendered the text.. since i'm at home, i have to guess... Myriad? Tahoma? Sorry guys, I'll try to remember to include fonts the next time. NCFA Sunset Beach Tech - Octopi ΓΔΒ! Going to college gets you closer to the real world, kind of like climbing a tree gets you closer to the moon. "...a nice illustration of what you get when skill, talent, and precedent are deducted from 'creativity.' " - James Howard Kunstler Link to comment Share on other sites More sharing options...
hrivnak Posted February 21, 2005 Share Posted February 21, 2005 Wow. This almost made it down to page 3.B-tothe-U-tothe-M-tothe-P! Link to comment Share on other sites More sharing options...
fiasco! Posted February 21, 2005 Share Posted February 21, 2005 no time to enter this one, but i will gladly help judge...if need be. LinkedIn Link to comment Share on other sites More sharing options...
bosox Posted February 21, 2005 Share Posted February 21, 2005 Yea, I had to skip this one too, due to a school project. Already screwing up this year in school, no need to do worse. Link to comment Share on other sites More sharing options...
Alphabet Man Posted February 22, 2005 Share Posted February 22, 2005 how long left? cos i am really excited! i reckon mine was a bit better this time! twitter.com/thebrainofMatt Link to comment Share on other sites More sharing options...
Alphabet Man Posted February 23, 2005 Share Posted February 23, 2005 i like bumping up threads that i find interesting! twitter.com/thebrainofMatt Link to comment Share on other sites More sharing options...
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