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  1. For the Bucs, I took a look back to the Creamsicle days and even further back to the days of Gulf Coast piracy. Whereas the Oakland Raiders on the opposite coast are the dark, grimy, more despicable and blood-lusting barbarians, the Tampa Bay Buccaneers take after the more bright, flamboyant pirates who used to sail the high seas in search of fortune and treasure. Bright and shiny copper helmets/pants pair with jerseys featuring geometric lines reminiscent of the jewels found in pirate’s booty, while the famous Creamsicle uniforms inspire the striping as well as the more vibrant red-orange.
  2. Hey! Registration for Brian's session ends this weekend. If you've ever wanted to sharpen your sports design skills, this is your chance to work directly with one of the best around.
  3. Yep! That's why I thought to share it here, cool chance to work one-on-one with the guy and learn from one of the best!
  4. Hey everybody! If you've always wanted to dive deep into the craft of sports branding/identity design and learn from an industry veteran the tricks of the trade, Denver Ad School has a new online course that's just for you. It's led by Brian Gundell, one of the sports industry's best designers. Here's a quick primer on Brian –– I know this would be right up the alley of a lot of users here, so thought I'd share. Any questions, DM me or comment below!
  5. Here's one of my first drafts on the Chargers, have since changed a few details but the general idea remains the same. Thought the neon elements, styled after Nike's volt color, could be light activated. Glossy and reflective, so stadium lights, camera flashes, etc. could cause a fun glow that furthers the idea of the team being "electric".
  6. Ok, since the Chargers new uniform release has been getting a lot of positive press (and deservedly so, I think) thought I could share where I'm at with them currently. Having a hard time deciding between three directions I've got for them –– I like how this one is super clean. If you're at all familiar with my tastes, I'm not a fan of superfluous outlines –– this one obviously goes all in on that front. I also like how the bolt is scattered throughout the uniform in non-parallel ways –– alludes to the scattered, unpredictable nature of electricity. This one was my attempt at a very minimalist take on the bolt logo. A series of lines, or currents, arranged in the shape of one angled bolt of lightning. And this one, funny enough, is fairly similar to the actual uniform set they revealed the other day. A sleeker, slimmed-down version of their iconic bolt logo, arranged pretty much how they have it, I believe. Only difference is my lightning-inspired number typeface. So, what do you guys think? Anything here working better than others?
  7. Gotta say, I think it'd be pretty weird to see the players run around the field and make tackles while not wearing pants, but maybe you're on to something. Would be good for the tv ratings, at least.
  8. Next up are the Arizona Cardinals, one of my more recent favorites. Really looked at the color palate of the cardinal bird and took inspiration from there. Darkened the red a bit for a more fierce look, included black where it felt natural, plus a road grey with hints of red. Other elements such as the red section of the face mask, helmet design, and top number notches were inspired by physical features of the birds.
  9. Everything will be presented in the photo templates. The flat templates are just for personal use while I'm designing everything.
  10. Some great thoughts. There are some definite medieval vibes in the numbers, that was intentional. Didn't set out for the stained glass effect, exactly, maybe it was in there subliminally because of the gothic numbers –– but I like that idea a lot now that you pointed it out! Always love when art can mean different things to different people. Like a lot of birds, Ravens have iridescent feathers. When light refracts off of them just right, Ravens can give off a sort of natural gradient effect –– that's what I was going for there. Kinda like a rainbow in an oil slick. After doing that, I thought it was a good fit for the Destiny shield as it felt futuristic to me and exactly the kind of design choices I was hoping to make for other teams. Haven't thought through multiple helmet finishes for the photo templates. Right now it's just the standard one that you saw in the Ravens example, which is kind of almost a matte finish, and then several other teams will have chrome-dipped finishes. Thought that might just cover everything well enough, not sure most people are nerdy enough like us to care about that small detail in fake jersey mockups. It's fun, though!
  11. Yeah! This was one of the first ones I did, so I mocked it up as I was creating all of my new photo-realistic templates. It's still one of my favorites so far.
  12. Naw, it's just a home colorway and road colorway –– won't be too bad!
  13. In the past I would jot down ideas alongside reference images in my notes, then work through the designs in my photo-realistic templates. But this time around, because the scope of the project is so huge, I've been starting off with flat templates in Illustrator so I can get the designs right before starting on the new realistic templates I've created. The last time I'd made uniforms with a flat Illustrator template was 2012, here's what I was working with back then: And here's what I'm working with now: For the Detroit Lions, I wanted to take what they've got right now and focus it a bit more on the city of Detroit. Bucking the matte trend, I would go with chrome-dipped helmets and reflective chrome-inspired pants to harken back to the flashy chrome of the Motor City's muscle car past. The chest stripe is tailor made for the team, calling to mind both a vintage Lions logo and the Ford Mustang: While the numbers are meant to be reminiscent of the fat, curvy, and bulbous numbers found on the side of vintage race cars: