Ridleylash

The viewership numbers aren't the key that decides the value, it's what broadcasters will pay for your TV rights; and Phoenix as a TV market is considerably more valuable than Quebec City is. Add the fact that you'd need to realign the league for such a relocation to even work (meaning fighting one of Detroit or Columbus on going West) and it just becomes far, far too much hassle to be worth losing a large US market for a small Canadian market. Leagues these days make a whole lot more money on the TV deal then they do tickets, so any uptick in ticket revenue an Arizona-Quebec relocation would generate if you even got it through the Board is massively offset by the enormous loss in TV deal revenue.

Oof, Brandon, what're you doing?

Vegas has lost Lehner for the season, meaning their goalie depth is now Logan Thompson and Adin Hill.

Hartford won't have an NHL team again for many reasons, and none of them have to do with the league's "lust for southern US markets". The market's problems were and remain; Being sandwiched between major US markets that had already long-since populated the market making generating a local fanbase difficult, especially when said markets are Boston and New York. The Whalers were competing with the Bruins, Rangers, Islanders and Devils for local market share, all of whom were much more successful franchises. Adding onto that, Hartford was, and still is, an incredibly small sports market all things considered; one of the smallest in pro sports at the time they left. They were literally playing in an arena squished inside of a mall complex, which obviously makes any expansion or renovation difficult to perform since you have a lot more to navigate than a typical sports arena does, and also makes a lot of revenue streams many teams use completely lost to the Whalers. A stagnating economy with not a lot of diversity that was already declining by the 90's before it completely bottomed out the next decade and never really recovered. Kinda hard to sell tickets when nobody has the money to buy them. Frankly, if the Whalers had survived 1997, they would very likely have just moved later anyways, possibly even going to Winnipeg themselves. QC has a much better argument since not only can they capture Atlantic Canada by extension, but their economy is also far more diverse than Hartford's; and even then, they have the CAD/USD exchange rate to deal with. People like to forget, but the Jets coming back was basically a massive series of lucky breaks that very likely won't happen again in our lifetimes; they had loaded ownership in place with a modern building right at the exact moment the NHL needed an emergency relocation for a franchise that had literally no other place to play and ownership who actively wanted them out of their market at the only point in time since the 90's where the CAD has been worth as much or more than the USD. The reason hockey is waning in the US isn't the NHL expanding to southern markets when those are generally the fastest-growing markets in the country, the issue is that it's so expensive to play as a sport that many people simply can't afford it. Why would a kid want to play hockey and force his parents to spend assloads of money on hockey equipment when he can just play basketball or soccer by grabbing a ball and going to a local court or field?

To a lakeside property by Tempe Town Lake, sure. But it's been known since the beginning that rooming with ASU in Mullett was always a temporary measure to get the team out of Glendale and not a permanent solution, and there's no indications that negotiations between the team and Tempe have fallen apart for the actual arena. Tempe wants a pro sports team in their city, they want a tenant to develop the compost yard into something that doesn't constantly set itself on fire, and the Coyotes not only provide both but also have ASU's backing, who basically run the city. There's no incentive for them to shut down the deal as it stands right now. Quite frankly, the best time for that to happen would've been the council vote.

It's actually named after the Mullett family, a longtime and important contributor to ASU...but apparently, the team is going to lean into the hairstyle joke, too;

And the city of Phoenix celebrates.

The reverse part is having orange on the jersey instead of silver.

Exactly, the people who really care about this kind of thing enough to consider it tarnishing something sacred are a rather small fraction of the market for NHL teams; I doubt most fans watching will really care about it. After all, what's really more important to your average hockey fan who's not super plugged into the design space; a small patch on the jersey or the actual on-ice performance of their team?

TIL charcoal grey = silver In all seriousness, the Knights' gold jersey is not as nice looking as the grey, and it's really stupid that they insist on it because "it's Vegas". Vegas is also known for gambling on the Strip, and they avoided that like the plague when making the team identity in favor of being a legally-distinct copycat of the Army Black Knights. It looked fine as an alternate that's supposed to be kinda kitschy and a little ugly to play to the locals. As a regular home, that appeal is lost and they just become another yellow team but this time they're sparkly.

That's actually a really nice modernization of the old Citadels logo. Would love to see it on a third.

Indy is getting their throats ripped out by the goddamn Jags lmfao

Yeah, like, they work on the road uniform just fine. But mono-teal is kinda ugly and veering into Color Rush territory.

Or, more likely; ...exactly like their AHL club with a swapped logo. Remember, the NHL has; TV revenue, ticket revenue, merchandise and licensing revenue, advertising revenue from the boards, advertising revenue from the ice...a lot of other revenue streams to bring in the cash. The reason junior and Euro leagues do it is because they don't generally have nearly as much revenue generation as the NHL; thus, the amount of ads seems more appealing since that means more income. It's not an "inevitability" that jersey ads will become Euro-level if it hasn't even happened in the NHL's minor league that's had ads since the 2000's;

#JustSnyderThings

Excuse the really crummy quality and tiny size (these are screencaps from a Reddit video post), but it looks like the Sharks' new uniforms will likely have black pants with a stripe on them;

Also alternate translation - we don't want to risk :censored:ing up our rebrand sales by slapping ads on them and potentially upsetting our fanbase. Or, knowing the ownership there, "it's not like the 80's therefore we can't do it"

Here's a look at the full jersey. Looks like they've brought the fin back as the secondary and made the inside of the collar orange instead of teal.

They haven't dropped the grey, it's just their alternate now instead of their home.

Honestly, I don't think that's the problem for the Sens' road jersey, since it was completely black before and it worked well then. My main problem is the fact that the arm striping is really the only time black is used on the jersey, which is what really throws me off. Like, here's a mockup I made of Brady with black cuffs and a black waist stripe, making it more directly a throwback look; It just looks more filled-out and completed to me, I dunno.

New gloves for the Flyers. Could be tied to their RR, could just be an equipment change ala Colorado.

Eh, dunno about that. The T-shirt leak was black-dominant with the modern logo on it; I feel like that indicates their direction will be either be a black version of this with swapped logos; or maybe just doing this jersey with the updated shade of gold and the modern logo on the front; The original pre-expansion Sens dark jersey was already black and lacked gold entirely, so there's not exactly a lot to really reverse or play with if they're doing a black jersey, like the shirt implies.

And then they stumbled right into mono-teal for their home look while still not bringing in the silver people wanted, so it's one step forward and two steps back.

Fashion jersey. There were buttloads of them that looked exactly like that in the 90's.