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Outlaws isn't bad but it does feel sort of out of place for such a goody two-shoes community like Salt Lake City lol Rattlers and Sidewinders aren't bad suggestions, but I can't see them picking something like that. I could also imagine something more like Swarm or Hive if they tap into the Beehive State imagery at all. That said, I increasingly feel like Smith may lean toward Fury. It's simple, abstract enough for multiple mascot ideas that Doubleday and Cartwright can play with, and keeps a sort of short synergy with the Jazz name which I think is something that will be important to him.

This striping is awful, such a huge downgrade. The only team that has pulled this style off is the originator, the Seahawks, and watching the Saints and now Broncos try to emulate it is sad. Its placement really reminds me of a rat tail too. The Broncos logo is also so perfect for the navy shell and trying to shoehorn it onto a white shell for no reason is baffling to me.

The jerseys themselves are nice but I think I hate the pants. The helmets are both slight downgrades by the looks of them too.

The other 3 are good looking uniforms though, that's my point, and yet a lot of people are talking about them like they dropped another Buccaneers 2014 set on us. They're gonna look like this most of the time.

What is supposedly so bad about the Texans uniforms? If anything, these leaks tell me that these are waaaay more restrained than I ever imagined them being based on the initial descriptions we were given. Barring any surprises from the pants and helmets paired with these sets (which the leak of the away would seem to confirm there won't be) then these are a perfectly fine update that emulates the original set a lot more than I was expecting them to. Now the The H-Town blue set on the other hand looks just as lame and desperate as you could imagine for a uniform with that concept behind it, for which I am thankful as a Titans fan.

Venom with a Snake or Scorpion themed identity and a purple-based color scheme could work well. Blizzard is just a bit too similar to Avalanche for me as @FinsUp1214 said. In general, I don't know if I've heard a nickname that I've totally fallen in love with and I think that a lot of that is due to the fact that it's hard to pair "Utah" with a nickname that compliments it well. Alliteration is basically impossible and some of the more organic options like Yellowjackets infringe too much on existing team names.

Listening to Elliotte Friedman's podcast, he says offhand in a confident tone that the team will go by "Utah _____" rather than "Salt Lake City _____" with their new nickname, which makes sense in aligning with the Jazz. Not a huge bombshell but felt like it was worth mentioning.

Is there any chance we see a sort of "Washington Football Team" situation next year in Utah if this all goes through? Seems like a very rapid turnaround to rebrand the team, which sounds like a necessity due to some deals with Muruelo/Arizona, and Smith will probably want to get this right considering how the last rebrand he oversaw was received by fans. I could really see them rolling with something like what the PWHL has this year before committing to an identity full time.

The "too many cooks in the kitchen" bit is particularly on target in my opinion. Everything is heavily focus-grouped or run up and down the hierarchy of an organization multiple times before we ever get to see it. This Broncos redesign in particular has apparently been through a years long design process where many rounds of fan input were taken. Even the Texans new uniforms sound like they're aiming to please everybody through using a unique design philosophy for each uniform. Now do good designs still come out of these processes sometimes? I believe so, but it's more difficult and we're less likely to see truly interesting ideas come out at the end.

Appreciate you providing the context, I suppose that makes sense although it still doesn't really feel right for South Carolina to me.

For real though, these colors were distracting to me while watching the game. Would love to see if anybody has insight as to why this color balance even exists for them

It's crazy that the Browns have managed to make themselves relevant in uniform discussion for yet another offseason haha The idea that they're simply going to update their current stock illustration helmet facemask color rather than seizing the opportunity to simply adopt a proper logo is insane to me, but I suppose it's also consistent with their recent history. It doesn't really even matter to me if it's a dog, an elf, or simply just a stylized helmet like many talented designers have rendered over the years- (by Fraser Davidson) (by Matthew Harvey) (by Michael Irwin) Just pick something and quit the act that not having a proper logo is a cool tradition instead of just a remnant of years of dysfunctional management.

This just looks so bad to me, the colors don't complement each other whatsoever. They look like the non-contact practice jerseys that QBs wear

...and there's a wonky numeral. Not the worst I've seen, but that 3 could certainly be improved a lot. However, the pant stripe looks great and provides that much needed pop of red to the mix. I do really respect the move to be flexible and share an official image after recognizing that the leak was making the rounds. I've said this before, but as much as I love leaks for the sake of discussion here, they're such a hype killer and awful for shaping the public perception of new designs. The way it looks on real athletes in professional lighting versus the video model wearing an oversized jersey in a cellphone pic is just a night and day difference. Kudos to the Texans for getting ahead of it.

Honestly, this looks fine. Will need to see the jersey striping better and the likely stripe-less pants will be a donwgrade, but the number font looks pretty cool and it still really resembles the current well-liked road uniform. That said, I could also easily see this being the most tame of the upcoming set. There are supposed to be 4 unique designs, right? This would likely check the "Toro" look off the list.