supermati Posted January 13, 2011 Share Posted January 13, 2011 The most recent rebranding that I've been informed of is from the Video Game Company THQ (which stands for Toy Headquarters). The new logo is doing away with the italics, and that alone makes it look better in my eyes.It usually takes some time for me to like a new logo from a brand that I feel in some way connected with, but in this case, I liked it from the minute I saw it; maybe because I hated the old logo, or maybe because it looks pretty darn neat.For the sake of reference, here's the old logo:What are your opinions? Link to comment Share on other sites More sharing options...
BadSeed84 Posted January 13, 2011 Share Posted January 13, 2011 The only thing that bugs me is the H, but other than that not too bad, better than Rare's redesign.The last logo was 10 years old, WWF No Mercy was the first game I recall seein it on.And interestingly enough playing smackdown vs raw 2011 the other day I was thinking how long THQ has had the same logo intro for their games.I'm gonna go say this is an upgrade, makes them look fresh. Link to comment Share on other sites More sharing options...
neo_prankster Posted January 13, 2011 Share Posted January 13, 2011 Here's an older logo: The Fictional Story of Austus Link to comment Share on other sites More sharing options...
LMU Posted January 13, 2011 Share Posted January 13, 2011 Seems more like a TV network logo than a game company logo. Link to comment Share on other sites More sharing options...
Quillz Posted January 13, 2011 Share Posted January 13, 2011 I like it, but why is the "h" backwards? Link to comment Share on other sites More sharing options...
AJM Posted January 13, 2011 Share Posted January 13, 2011 Seems more like a TV network logo than a game company logo.Agreed. Better than what they had, but doesn't fit a game company. (MLF) Chicago Cannons, (IHA) Phoenix Firebirds - 2021 Xtreme Cup Champions (WAFL) Phoenix Federals - WAFL World Bowl XII Champions (Defunct) Link to comment Share on other sites More sharing options...
nitroseed Posted January 14, 2011 Share Posted January 14, 2011 As someone who has had to work with the previous THQ logo several times, I say thank the gods. It's much nicer to look at now and will be much easier to deal with when putting it on other collateral. Though honestly, it kinda destroys any brand integrity they had. The black enclosure with a red line kinda *was* THQ... Link to comment Share on other sites More sharing options...
BrandMooreArt Posted January 16, 2011 Share Posted January 16, 2011 hard to pinpoint whats going on here exactly, and why the Q is emphasized by color (other than being a trend) but i like it. i think its appropriate for a video game company. the "H" kind of reminds me of a pixel. i see part of Super Nintendo Mario in there, while the Q is free flowing and modern. GRAPHIC ARTIST BEHANCE / MEDIUM / DRIBBBLE Link to comment Share on other sites More sharing options...
loogodude90 Posted January 16, 2011 Share Posted January 16, 2011 Downgrade, the new one looks like it's from the 80's. The old one was cool. WIZARDS ORIOLES CAPITALS RAVENS UNITED Link to comment Share on other sites More sharing options...
Puck Posted January 18, 2011 Share Posted January 18, 2011 The most recent rebranding that I've been informed of is from the Video Game Company THQ (which stands for Toy Headquarters). The new logo is doing away with the italics, and that alone makes it look better in my eyes.It usually takes some time for me to like a new logo from a brand that I feel in some way connected with, but in this case, I liked it from the minute I saw it; maybe because I hated the old logo, or maybe because it looks pretty darn neat.For the sake of reference, here's the old logo:What are your opinions?We're all missing the fact the new logo is animated. Wish I was kidding, but it's animated started out from the q and working to the left.I had a conversation with someone from THQ and asked if it was necessary, but then he promptly showed me the trailer for "Uncharted 3" where the first minute or so is just the Naughty Dog Studios logo. So I guess he got me there. The person I was talking to didn't say when we'd see it animated, but I believe their first major release with the new logo is the upcoming "You Don't Know Jack" release. Link to comment Share on other sites More sharing options...
BadSeed84 Posted January 19, 2011 Share Posted January 19, 2011 Here is the THQ animated in the wwe sll stars trailerhttp://www.youtube.com/watch?v=hQlgRNTmbp4 Link to comment Share on other sites More sharing options...
TrueYankee26 Posted January 19, 2011 Share Posted January 19, 2011 Here's an older logo:Instantly reminds me of the old WCW games i had for the Playstation 1! For the new logo, it looks clean and the "Q" gives me the 70's vibe. trueyankee26.wordpress.com Link to comment Share on other sites More sharing options...
habsfan1 Posted January 19, 2011 Share Posted January 19, 2011 The new logo is fine. The T and the H look a bit like Tetris pieces. So I guess in a way, the logo is appropriate for a video game company. The Q doesn't look like much, but it doesn't do any harm either.In comparisson to the old logo: Upgrade! Link to comment Share on other sites More sharing options...
HawkeyHouse Posted January 19, 2011 Share Posted January 19, 2011 Is it for or does it remind you of Zeni Max? Link to comment Share on other sites More sharing options...
MDC Posted January 20, 2011 Share Posted January 20, 2011 I mean they're the same colors, but no there is no resemblance there. And plus, I've never heard of ZeniMax in my life ---Owner of the NHA's Philadelphia Quakers, the UBA's Chicago Skyliners, and the CFA's Portland Beavers (2010 CFA2 Champions)--- Link to comment Share on other sites More sharing options...
HawkeyHouse Posted January 20, 2011 Share Posted January 20, 2011 Zeni Max is the mother company of Bethesda. Link to comment Share on other sites More sharing options...
chestnutz Posted January 20, 2011 Share Posted January 20, 2011 On somewhat same topic, here are 15 retro video game logos and their modern logoshttp://www.geekosystem.com/video-game-company-logos-old-new/ erikas | go birds | dribbble Link to comment Share on other sites More sharing options...
habsfan1 Posted January 20, 2011 Share Posted January 20, 2011 On somewhat same topic, here are 15 retro video game logos and their modern logoshttp://www.geekosystem.com/video-game-company-logos-old-new/Downgrades are Rareware and Bandai. Every other counterpart is an upgrade. Link to comment Share on other sites More sharing options...
Quillz Posted January 20, 2011 Share Posted January 20, 2011 Why do people like the old Rareware logo so much? It's extremely 90s with the bright, shiny colors and gradients. The newer logo looks much better, although I could do without the text... Just have the "R" in the hexagon. Link to comment Share on other sites More sharing options...
Puck Posted January 20, 2011 Share Posted January 20, 2011 Why do people like the old Rareware logo so much? It's extremely 90s with the bright, shiny colors and gradients. The newer logo looks much better, although I could do without the text... Just have the "R" in the hexagon.Mainly because it looks like a logo and not a display of a font face?Then again, only reason I'd care about the Rareware logo is because I just turned my N64 on and ready for Big Head, Slapper mode only 4 person Goldeneye. Link to comment Share on other sites More sharing options...
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