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Butler Bulldogs New Athletics Logo?


sportsfan0518

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According to the Butler marketing portion of their website, Butler unveiled a new primary logo as well as a new wordmark logo over the summer. Here is a link to the website:

https://www.butler.edu/marketing/logos

I personally think this is a decent upgrade, as all they did was modernize the old logos. What do you guys think?

Here are some before and after images.

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I'm not sure I can say why just yet, but I think I like the bulldog head better in the circle. It's not bad at all on its own, I just think (to me) the circle completes it better.

All in all, still good though. The new wordmark looks really good to me.

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I'm not sure I can say why just yet, but I think I like the bulldog head better in the circle. It's not bad at all on its own, I just think (to me) the circle completes it better.

All in all, still good though. The new wordmark looks really good to me.

Technically both are staying...

Butler.jpg

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Butler also re-painted the court at Hinkle Fieldhouse this past month, using the new logo and wordmark. Added "HINKLE FIELDHOUSE" to the sideline as well.

https://twitter.com/butlertickets/status/632274790028546048

Most beautiful place in the world.

I could of sworn Butler just had an update

Nah, definitely not.

This is a really good update all around. Brings the dog out of the 20th century, and they finally get rid of the on-court imbalance from the last logo — the circle of the dog didn’t line up with the center circle on the court.

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It has 2 too many outlines IMO. Just end it with the navy outline and then let it disappear on navy backgrounds.

Also I'm not sure how necessary the shadows are but they aren't killing it for me. The outlines are though. I like the word mark.

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