Sportscenter Posted August 28, 2016 Share Posted August 28, 2016 After changing to this look in 2007 Coors has changed the look of Coors Banquet The new look has removed the mountains from behind Coors, along with the blue strip and features a new waterfall. Both the 2007 and this update where designed by Steven Noble Link to comment Share on other sites More sharing options...
DTConcepts Posted August 29, 2016 Share Posted August 29, 2016 Eh, I think it's a lateral move. Link to comment Share on other sites More sharing options...
FGM13 Posted August 29, 2016 Share Posted August 29, 2016 Oooh. I like that. Link to comment Share on other sites More sharing options...
CS85 Posted August 29, 2016 Share Posted August 29, 2016 Slight upgrade, but only just. Still looks nice, tastes like tire juice. Link to comment Share on other sites More sharing options...
Morgan33 Posted August 29, 2016 Share Posted August 29, 2016 The can is definitely an upgrade. The box looks a little empty without the mountain background. Link to comment Share on other sites More sharing options...
kroywen Posted August 30, 2016 Share Posted August 30, 2016 It's an upgrade overall, but I'm very surprised they removed the mountain, considering their entire marketing strategy seems to center around the beer being as "cold as the Rockies." Which, of course, if a beer is advertising itself based on its coldness, almost certainly means that it tastes terrible. Link to comment Share on other sites More sharing options...
CS85 Posted August 30, 2016 Share Posted August 30, 2016 5 hours ago, kroywen said: It's an upgrade overall, but I'm very surprised they removed the mountain, considering their entire marketing strategy seems to center around the beer being as "cold as the Rockies." Which, of course, if a beer is advertising itself based on its coldness, almost certainly means that it tastes terrible. I like their mountain/river emblem on the can. I wouldn't say Coors tastes bad at all, it's just sorta meh. I'd say it and Budweiser are a tick or two away from each in my book. Link to comment Share on other sites More sharing options...
Dynasty Posted August 30, 2016 Share Posted August 30, 2016 The background looks empty without the mountains. Link to comment Share on other sites More sharing options...
greyraven8 Posted August 30, 2016 Share Posted August 30, 2016 Maybe someone here might know. Looks like the Coors Banquet stubby has been around in the U.S. for quite a while. Did it just recently come to Canada? (just saw a poster for it last week at The Beer Store). Link to comment Share on other sites More sharing options...
BKarchitect Posted August 31, 2016 Share Posted August 31, 2016 Upgrade. Looks cleaner, especially with the white stroke and shadow removed from the font and the mountain. Now that dark navy really pops against the light gold background. Link to comment Share on other sites More sharing options...
2001mark Posted August 31, 2016 Share Posted August 31, 2016 Meh. For me, its entire branding screams senior citizen's beer. Banquet is such a starchy word. That updated can looks like a prop from Leave it to Beaver. Link to comment Share on other sites More sharing options...
Gothamite Posted August 31, 2016 Share Posted August 31, 2016 13 hours ago, BKarchitect said: Upgrade. Looks cleaner, especially with the white stroke and shadow removed from the font and the mountain. Now that dark navy really pops against the light gold background. Agreed completely. Much better design overall. Link to comment Share on other sites More sharing options...
CS85 Posted August 31, 2016 Share Posted August 31, 2016 10 hours ago, 2001mark said: Meh. For me, its entire branding screams senior citizen's beer. Does it look like Stag? Yeah, kinda. Stag has been around and essentially hasn't changed its design at all for 60 years, and looks like it should be consumed by a bunch of old fat guys in fez caps at a Moose bingo hall. It looks like it should be found in piles on the shag-carpeted floor of a wood-paneling-riddled 1960's hotel room. It looks like something your dad drinks while scratching his nutsack in the garage on a hot summer day while you're mowing the goddamn lawn. It looks like something the factory workers from The Deer Hunter drank after their shifts. Coors Banquet relishes its antiquated look, because the people I mentioned above? That's the demographic they're aiming for. They're not trying to go after the hipster kids who want some Pabst-ian faux-vintage ironic beer of choice; they're not aiming for the craft/microbrewery snobs that want beers named Shart-Gobbling Gorilla Crotch River Songs, complete with colorful label. They want to get the old guys, the blue collar mustachioed guffs, the old timers who don't have time for your bullcrap. I think they did that and still maintained a dignified air for an economy brand beer. Link to comment Share on other sites More sharing options...
MCM0313 Posted September 2, 2016 Share Posted September 2, 2016 I actually like the old look better. The mountains were nice. That said, I still like the beer itself. I'm not much of a drinker at all, but that's one of my favorites. And, FTR, I'm 32 and have a graduate degree, so I probably shouldn't like it; I just think it tastes good. Plus I'll admit I enjoy the word "banquet" and the tall tales of late-19th-century miners' feasts. Link to comment Share on other sites More sharing options...
Sportscenter Posted September 3, 2016 Author Share Posted September 3, 2016 New bar glasses are out with the new design Link to comment Share on other sites More sharing options...
colinturner95 Posted September 3, 2016 Share Posted September 3, 2016 6 minutes ago, Sportscenter said: New bar glasses are out with the new design New ones are much cleaner IMO Link to comment Share on other sites More sharing options...
MCM0313 Posted September 3, 2016 Share Posted September 3, 2016 42 minutes ago, Sportscenter said: New bar glasses are out with the new design Meh. Looks much better with the cream-colored background. Not a bad design though. Link to comment Share on other sites More sharing options...
missouri tigers Posted September 3, 2016 Share Posted September 3, 2016 Overall, I'd say it's at the very least a lateral move. I have to say, however, the longer I look at the new cans, the more it just looks like a bunch of elements thrown together with little cohesion. Link to comment Share on other sites More sharing options...
Sportscenter Posted September 3, 2016 Author Share Posted September 3, 2016 2 hours ago, missouri tigers said: the longer I look at the new cans, the more it just looks like a bunch of elements thrown together with little cohesion. After looking back over all of the Coors Heritage cans from the last couple years I would say the new design is based off of elements of the 1959 can Link to comment Share on other sites More sharing options...
SDX Posted September 4, 2016 Share Posted September 4, 2016 Very nice Link to comment Share on other sites More sharing options...
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