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Little Caesars new logo


Burmy
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When I saw progress on the Little Caesars Arena roof (a name which I LOVE-of course, given how I work for that company, I'm biased) I had noticed that Caesar looked a bit different from before, and had speculated that this was a new logo which would be launched after the arena opened.  Turns out, I was correct in my assumptions, as they made Caesar's new look official:

 

Old logo:

AAEAAQAAAAAAAAQEAAAAJDkzMzBkMmRhLTJhNzYt

 

New logo (No official announcement, so I can only find little cropped out bits, but here goes):

1200x630bb.jpg22228479_10154590647865834_3091602475983

 

As you can see, Caesar has gone for more of a simple, "classic" look, getting some rhinoplasty to make his nose a bit smaller and more round, shaving his chest hairs, and opting for a more simple laurel crown and toga print...I really like it, and will be happy to wear this new brand at work going forward.

What say ye folks?

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I'm also in pizza! I work for Domino's. I love our brand from logos to boxes and in marketing but hate our uniforms (2000s inspired piping and BFBS side panels).

 

Onto LC: The update is definitely cleaner and the orange pops more but I miss that manly scruff of chest hair in the original. 

 

Also, good catch @ChicagoOakland at noticing the 'LC' in the pattern. 

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23 minutes ago, the admiral said:

 

Neither of you are in pizza. :mad:

What I do in my spare time when I run out of Jergen's is none of your God da.... 

 

Wait. Were you just speaking on the quality of our pizza? Carry on then. 

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There's always been a problem with the LC logo that wasn't fixed here: Look at the shape of the slice cutout of the Pizza on his spear, then the slice in his hand.... that slice is a little too long and too skinny to fit into that triangular hole. 

 

 

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