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Atlanta in MLS


bleuet

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It's fine. There's nothing there that's really bad, it's just really, almost painfully generic. Remove the name, the average person wouldn't be able to tell if this is a team from Atlanta, Austin, Anchorage, or somewhere else. Atlanta has unique history and imagery, that unfortunately both the name and the logo ignores.

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I'm actually slightly annoyed by red and black being the main colors. especially since it seems that LAFC will also have them, With the scarves they used at the expansion announcement I thought they could have used a ManUtd look with red shirts, white pants and black socks, and orange/yellow and black trim

Something like a toned down version of this with a lighter orange/yellow

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Atlanta United may have a better team than their NASL counterparts eventually but the Silverbacks logo is almost like a superior version of this one.

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Great...

Gold that is supposed to be shiny but will ultimately look like beige a la Anaheim Ducks and Pittsburgh Penguins.

Why is the A touching the bottom of the circle, but not the top of the circle?

Bad. Hopefully the kits can make up for it.

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| ANA | LAA | LAR | LAL | ASU | CSULB | USMNT | USWNT | LAFC | OCSC | MAN UTD |

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I was at the launch event tonight. The reception was quite positive. As a matter of fact, my "date" for the evening cheered because there was no bird in the crest. Personally I like it. It's simple, which is IMHO the way to go. They could have really gone overboard with symbolism, and they avoided that mess.

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I love simple. But needless bevels and putting the letter off-centered towards the bottom is not "simple".

Atlanta United may have a better team than their NASL counterparts eventually but the Silverbacks logo is almost like a superior version of this one.

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1024px-Atlanta_Silverbacks_logo_2013.svg

Looking at them side-by-side, the Atlanta United version is so drab. Desperately needs a brighter gold.

Why is everything so damn dark?? Teams don't have to make drab camouflage logos ack

MLS avoided that with the new teams this year - NYCFC and Orlando both have bright, vibrant color schemes.

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So much Atlanta could have done better to give them a foothold on a spectacular identity. Instead they opted with an unoriginal name, unoriginal colors, and now and unoriginal logo design.

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