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The Carolina Panthers new logo is HERE


DeFrank

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Eh, not bad. Let's wait for the final version to pass judgment. That, and leave the Jags logo alone - they just need a uni overhaul. I suggest the first leopard-print (ok, jaguar-print) home jersey with all black pants, and a leopard-print stripeline thinly outlined in white on the pants. For the white jersey, thickly outlined (in black) leopard-print numbers would work for me....

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Now that it's leaked I can officially rant. I've stared in horror at this thing for a while. I was terribly disappointed when I got the first look. Many designers' quarrel with the last loo is how horribly drawn it was, and in my opinion this one is worse....

I can agree fully with most of you that it could have been done better, there are parts I like and parts that baffle me considering Nike's previous work that was amazing. The ears are wrong, whiskers are inconsistent and, the biggest thing that stands out is the right "lazy" eye that was lost...

I understand where they were going, and it's an excellent vision, but the execution just isn't there.

Can't wait for you guys to see the word mark....

Well this makes me think the wordmark is going to be awful. Better than the "spray paint" I hope.

Also, I hope they get rid of the worst helmet stripes in NFL history.

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A quick trace in Illustrator, trying my best to eliminate the curves of the hands and fingers, yields this:

panthers_new.png

There are definitely parts of this I really like and parts I really don't. I'm gonna tweak the bits I'm sour on and see how it could have looked.

Honest to god, the very first thing that came to my mind was that cave from Aladdin

aladdin9.jpg

LOL! That was my first thought too! I was just going to Google a pic, but you beat me to it!

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I expected the normal Nike-fellating bunch to love it, but I am surprised by the almost universal love for this. I don't think it looks good at all. The lower jaw is so bad that I can't look at anything else in the logo. This isn't an upgrade, it's just just different.

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